Category: Gift & Loyalty Card Processing
November 28th, 2016 by Elma Jane
Payment acceptance is key to making more money.
Let’s talk about your money, and how to make more of it. Today money is taking on a new form. It’s digital, it’s electronic and it’s everywhere and anywhere 24/7/365.
Payment acceptance is key to making more money. You don’t make more money by not accepting a transaction, and making the experience convenient and safe to your customer can bring loyalty.
Let’s break down a transaction.
Cash, but that would mean that the customer has to be in front of you. You could take checks, those are safe to mail, but then you don’t have your money until you drive to the bank and cash or deposit the check.
So how do we easily and securely transfer funds for a transaction? The answer lies in digital or electronic payments. Accepting credit cards, debit cards, ebt cards or even gift & loyalty cards and electronic checks. These provide secure and convenient ways to complete transactions for your customers. If you want to make more money, make it easy for customers to spend it while making it faster for you to receive it. That’s where a merchant account comes in.
A merchant account allows you to deposit funds directly into your bank account in as little as a few hours. Whether the customer swipes their card into your smartphone, calls it in over the phone or keys it into your web site, just having a merchant account can be a huge advantage over competitors.
It allows you to conduct transactions in more ways than cash or checks alone. Transactions are recorded automatically and can easily be reconciled for both customer and merchant. Most importantly it widens the opportunities to conduct sales to the widest customer audience possible.
No matter what you sell or how you sell it, the sale is only complete once the funds are transferred from one party to the other.
It’s important to recognize your missed opportunities. Could accepting electronic payments help increase your revenue stream? We’re here to help you make more money, let us show you the many ways we can do just that. Let’s talk, 888-996-CARD (2273)
Posted in Best Practices for Merchants, Credit card Processing, e-commerce & m-commerce, Electronic Check Services, Electronic Payments, Gift & Loyalty Card Processing, Mail Order Telephone Order, Mobile Payments, Travel Agency Agents Tagged with: credit cards, customer, debit cards, ebt cards, electronic checks, electronic payments, gift & loyalty cards, merchant account, payment, smartphone, transaction
October 7th, 2016 by Elma Jane
NEXT DAY FUNDING
To be responsive to the needs of our merchants and to meet that needs, NTC offers next day funding in addition to the value added service for customers and businesses that need to have their funds available quickly.
National Transaction also offers a variety of electronic payment services and technology for businesses; with more than 15 years of experience.
Our services include:
- Currency Conversion
- Credit and debit card processing
- E-commerce and gateways
- Electronic checks
- Gift and loyalty card programs
- Mobile processing
- Cash advances and loans/funding program
- NTC e-Pay and MediPaid
NTC e-Pay – is an Electronic Invoicing that made simple with NTC e-Pay!
Free Setup, nothing to Integrate, Secure, and Fast. Invoice customers Electronically with NTC e-Pay. In addition, our e-Pay Platform can help Travel Merchants bring new customers while encouraging repeat business.
Our Virtual Merchant Gateway – accept payments your way! Online, In-Store and On the Go. Another payment platform that flexes with your business.
NTC Business Loans – Fast yet Affordable and most of all Simple Application Process.
MediPaid – another medical health insurance claims payment. Delivering paperless and next-day deposits for Health Insurance Payments.
Furthermore, NTC provides services to thousands of customers. NTC maintains a one on one relationships with all its merchants consequently providing 24/7 customer service and technical support!
To know more about our product and services call us now! 888-996-2273
Posted in Best Practices for Merchants, Credit card Processing, Credit Card Reader Terminal, e-commerce & m-commerce, Electronic Check Services, Electronic Payments, Financial Services, Gift & Loyalty Card Processing, Internet Payment Gateway, Medical Healthcare, Mobile Payments Tagged with: credit, Currency Conversion, customers, debit card, e-commerce, E-Pay, electronic checks, electronic payment, funds, gateways, loans, Loyalty Card, merchants, payment services
June 3rd, 2016 by Elma Jane
To be responsive to the needs of our merchants and to meet that needs NTC offers next day funding. This is a value added service for customers and businesses that need to have their funds available quickly.
With more than 15 years of experience, National Transaction offers a variety of electronic payment services and technology for businesses.
Our services include:
Currency Conversion, credit, and debit card processing, e-commerce and gateways, electronic checks, gift and loyalty card programs, mobile processing, cash advances and loans/funding program. We also have NTC e-Pay and MediPaid.
NTC e-Pay – is an Electronic Invoicing that made simple with NTC e-Pay! Free Setup, Nothing To Integrate, Secure, and Fast. Invoice customers Electronically with NTC e-Pay. Our e-Pay Platform can help Travel Merchants bring new customers and encourage repeat business.
Our Virtual Merchant Gateway – accept payments your way! Online, In-Store and On the Go. A payment platform that flexes with your business.
NTC Business Loans – Fast, Affordable, and Simple Application Process.
MediPaid – a medical health insurance claims payment. Delivering paperless, next-day deposits for Health Insurance Payments.
NTC provides services to thousands of customers. NTC maintains a one on one relationships with all its merchants providing them with 24/7 customer service and technical support!
To know more about our product and services give us a call at 888-9962273
Posted in Best Practices for Merchants, e-commerce & m-commerce, Electronic Check Services, Electronic Payments, Gift & Loyalty Card Processing, Medical Healthcare, Merchant Account Services News Articles, Merchant Cash Advance, Merchant Services Account, Mobile Payments, Small Business Improvement, Travel Agency Agents Tagged with: cash advances, credit, Currency Conversion, customers, debit card, e-commerce, electronic checks, electronic payment, funding, funds, gateways, loans, Loyalty Card, merchants, Mobile Processing, service
May 25th, 2016 by Elma Jane
Gaining new customers? Gift cards are a great way for your business!
The gift card is your first opportunity to make an impression. Displaying your gift cards at your checkout counter in front of your point of sale terminal is a good idea, even if the customer doesn’t buy a gift card that day, they know that they have the option in the future.
Offering a special discount for purchasing a gift card such as 10% off the next purchase or a $5 certificate. This will bring your customer back.
Having a stock of customized gift cards is a great way to show that your cards are for every occasion. (Birthday, Anniversary, Get Well Soon and Congratulations cards)
Posted in Best Practices for Merchants, Gift & Loyalty Card Processing Tagged with: customer, gift Card, point of sale, terminal
October 23rd, 2015 by Elma Jane
Loyalty programs continue to change and evolve, with the new and more powerful technology available today, rewarding customers is becoming easier and more targeted.
If you’re starting a new loyalty program or looking to maximize an existing one check this out.
Communication Is Key
Consumer-facing technology is playing a big role in today’s loyalty and rewards programs. Communication with customers is one of the most important marketing tools in loyalty, including digital coupons, direct communication and mobile payment via smartphones and apps.
Keep It Simple
The message to the customer should be simple, as loyalty and rewards programs may be complex and detailed on the backend. Employees should be able to easily communicate how the program works and it should be easy for consumers to understand.
Make It Mobile
Mobile apps, can connect with loyal customers on the go, and utilize messaging and notifications to communicate relevant promotions. The next wave of mobile will be mobile wallet integration, utilizing the big platforms like Google Pay and Apple Pay.
Personalize Offers
Loyalty and rewards programs are becoming more personal. With data and analytics can target promotions and offers based on customer behavior.
Top-Down Approach
When launching or building a loyalty or rewards program, companies need to get everyone on board, explain the goals of the program and what it will look like for customers. Everyone should understand the program and how it works.
For more information about Loyalty Rewards Program and Gift Card Processing you can give us a call now at 888-996-2273 or go to https://www.nationaltransaction.com/merchant-services/gift-card-loyalty-rewards-processing.html
Posted in Best Practices for Merchants, Gift & Loyalty Card Processing Tagged with: Apple Pay, data, Google Pay, Loyalty Rewards Programs, mobile payment, mobile wallet
June 5th, 2015 by Elma Jane
Traditionally, travel-related merchants have a difficult time obtaining merchant accounts. National Transaction Corporation (NTC) is a full service merchant account provider with extensive experience in the travel arena and related markets, servicing thousands of travel-related merchant accounts by specializing in non-cash electronic transactions. Our services include processing credit card transactions, gift card transactions, and e-commerce transactions, among others. We offer a full line of products including credit card terminals, cellular devices, supplies, and accessories for each model sold. We offer aggressive rates and pricing for mail/telephone order, retail/restaurant, wireless, and online transactions while specializing in the travel and high volume sectors of merchant processing, and we are proud to be the preferred merchant provider for ASTA.
NTC is dedicated to providing the highest caliber of service and solutions in the merchant processing industry. We actually answer the phone when you need assistance! NTC has a team of dedicated employees providing personalized service to each account holder and are available directly through their toll free number, never hidden behind a menu system. Our excellent service truly separates us from everyone else in the industry. The principals of NTC have extensive experience in the processing arena for over 25 years, with experience in all facets of operation, including credit cards, credit initiation, credit investigation, loss prevention, deployment, and customer and terminal support. We employ internal sales associates as well as independent sales agents who offer many opportunities through their referral reward services and Independent Sales Organization (ISO) programs.
NTC’s online gateway allows for processing transactions, reviewing account history, and interacting with various shopping cart and accounting applications such as QuickBooks, Peachtree, and many other titles. Reservation software such as Trams are compatible and integrate well with all National Transaction merchant accounts. Whether you are a travel agency or an independent agent, we offer many solutions that cater to the travel industry and will increase your revenue with quicker deposits into your bank account.
Travel environments are unique in that your transactions are usually keyed; there is almost always a delayed delivery period, and large ticket transactions are not uncommon since one card holder may be paying for multiple tickets. They also tend to be seasonal, with peak season months generating an unusual spike in their “average” monthly volume, and charge-back’s pose a potential threat by travelers who are unable to complete their trip. Combine even a few of these factors together and you have cause for a reserve, or even account termination. National Transaction Corp specializes in understanding what makes your transactions unique, as a travel agent, and how they affect your merchant account.
The importance of customer service is something that is over looked when merchants compare the overall cost of monthly fees with their merchant account. That is, until the moment they need assistance with their account. Whether searching for missing deposits, having problems processing transactions, issuing refunds, processing voids, or questioning their billing statement, a merchant should always remember you get what you pay for. If you wonder why they can offer you no monthly fee, they are offering you no LIVE customer support. Customer support for them will come via means of email. You will wait hours for answers, and even days for a simple confirmation or general email, let alone a resolution.
National Transaction Corporation has over 17 years of dedication and experience in providing quality solutions in the credit card processing arena. From internet e-commerce applications to food stamp processing, from small start up businesses to fortune 500 companies, NTC has a complete product selection to customize a solution to grow with your business. We at NTC pride ourselves on being a full service, member service provider. It is our mission to provide the same dedication and service in maintaining your business as you experience in us earning your business. NTC will provide service after the sale. It is that service that sets us apart! For more information, contact NTC for world class service and solutions.
Contact National Transaction Corporation today at 888-996-2273 to see how we can help you with your travel merchant account, or visit us online at www.nationaltransaction.com for more information.
by Elizabeth Cody (Travel Research Online)
Posted in Best Practices for Merchants, Credit card Processing, e-commerce & m-commerce, Gift & Loyalty Card Processing, Merchant Account Services News Articles, Merchant Cash Advance, Travel Agency Agents Tagged with: ASTA, bank account, billing statement, credit card terminals, credit card transactions, credit cards, customer service, deposits, e-commerce, e-commerce transactions, electronic transactions, gift card transactions, Independent Sales Organization, ISO, merchant account provider, merchant accounts, merchants, service provider, travel, travel agency, travel agent, travel industry
September 18th, 2014 by Elma Jane
Americans love gift cards, but many of those pieces of plastic go partially or entirely unused. Some are lost or forgotten. Others simply are ignored once the balance drops to a few dollars or less.
A gift card’s unused value…known in industry parlance as spillage or breakage…long has meant big profits for the gift card industry .
But the Credit Card Accountability, Responsibility and Disclosure Act of 2009, better known simply as the Credit CARD Act, tightened rules on retailers, making it more difficult for stores to cancel unused cards or charge inactivity fees. That prevents retailers from quickly cashing in on breakage.
In addition, savvy consumers are catching on and appear to be finding ways to avoid losing breakage while getting the most out of their gift cards.
According to the most recent figures, about 1 percent of the total value of gift cards was predicted to go unused in 2013. That’s down from a record high of 10 percent in 2007. Some of the reduction in breakage is a result of growing cardholder realization that even though there’s only $2.12 on gift card, they got to find a way to use it.
However, even with the decline in breakage, around $1 billion worth of gift cards will be lost to fees and expiration dates or misplaced, shoved in a drawer or otherwise neglected this year. That’s a huge amount of money that consumers will not be able to use toward a new shirt, stuffed animal or bicycle.
Retailers love when people use gift cards because studies show that most customers spend more in the store than the card is worth. Breakage makes gift cards even more profitable: An estimated $127 billion in gift cards will be sold in 2014, even a small percentage of unused cards boost a company’s bottom line.
Those profits make it feasible for retailers to make some consumer-friendly moves, such as selling gift cards at a discount. However, most of the money goes toward other endeavors.
Wal-Mart may have a billion dollars (in unused gift cards) sitting there. Wal-Mart could go out and build 30 new superstores without borrowing a penny. They know those gift cards will come in eventually, but for now, they have the use of that money.
Ways to make sure you’re not ‘breakage’
The longer you let a card sit untapped, the less likely you are to use it. Here are eight ways to make sure your gift cards are not lost to breakage:
Give again. Instead of letting that last two bucks on a card go to waste, use it to make a donation. Stockpile cards and combine them into higher-value gift cards that are donated to the needy.
A Gift Card Giver founder, got the idea when he asked a group of acquaintances how many had unused gift cards sitting in their wallets. They literally started pulling out gift cards from their wallets, everyone had one.
The Gift Card Giver founder offered to redistribute the unused cards to the needy and a new nonprofit was born.
Give low-end cards as gifts. To make sure your gift card doesn’t languish in someone else’s wallet, consider purchasing cards at Walgreens and Wendy’s instead of Nordstrom and Saks. Practical gift cards, such as those for fast-food chains and discount retailers are used faster than cards to fine dining establishments and pricey department stores.
Corral your cards. Make sure you can quickly locate your cards by storing them all in the same place.
If you have too many cards to tuck into your wallet, stowing them in a durable plastic envelope. Or upgrade to a Card Cubby (about $24), which includes alphabetized tabs and is tiny enough to keep in a purse.
Plan your shopping ahead of time. Set up your e-mail program to send you a monthly reminder to use your gift cards. Think in terms of the week or month ahead, when will you be near the store? What items do you need there? Is there a gift you need for someone else? You are more likely to use the card if you know what you want ahead of time and can get in and out quickly.
Rethink general-purpose gift cards. Gift cards from credit card companies can be used anywhere you can use a credit card. But these cards also come with drawbacks.
Use-anywhere cards, known as open-loop cards are more likely to come with startup fees and monthly inactivity fees that chip away at your balance. Many of these gift cards also include a valid through or good through date stamped on the front. Your card’s underlying value will not expire after that date, but you will have to call customer service for a replacement card, and that raises the risk that you will simply toss the card and your remaining balance.
Read the fine print. The CARD Act prohibits gift card inactivity fees for the first year, and requires that gift cards cannot expire within five years of when activated. State lawsmay extend additional gift card protections. That gives you a big, but not permanent cushion of time to use the cards.
Trade or sell your cards. If you get a card you know you will not use, a Hot Topic gift card, for instance, when you are more of an L.L.Bean type, use one of the many card-swapping and card-selling sites to get what you really want.
That is because with a Wendy’s and a Walgreens on practically every corner, such lower-end cards simply are more convenient to use. They also offer more value for your card. If you give a Wal-Mart gift card to your mailman, there are plenty of things to use it on.
Posted in Best Practices for Merchants, Gift & Loyalty Card Processing Tagged with: card-selling, card-swapping, cardholder, cards, consumers, Credit CARD Act, credit card companies, credit-card, customer service, customers, drawbacks, e-mail program, fees, gift card industry, Gift Cards, inactivity fees, lower-end cards, open-loop cards, retailers, startup fees, Wal-Mart gift card
August 20th, 2014 by Elma Jane
Loyalty Rewards Program and Gift Card Processing
GIFT CARD PROGRAMS
You have received gift cards, given them as gifts, and now you want to offer them for your business. The benefits for your customers are obvious, they are easy to buy, use, and offer your customers an incredible variety of choices. As a business owner, plastic gift cards offer increased security from fraud, the ability to track sales and buying trends, and gauge the effectiveness of your promotions. Electronic gift card processing increases revenue and attracts new customers. They also reduce labor associated with traditional paper gift certificates. National Transaction offers customized gift card processing merchant services tailored to your gift card processing needs. Gift cards provide added incentives to your customers and employees. Because no cash back required, Returns stay on the card and never leave your business.
LOYALTY CARD PROGRAMS
What are your best customers worth? Reward them and keep them coming back. NTC’s programs give you the information you need to maximize the impact of every marketing dollar spent by targeting your marketing efforts toward your current customers. Whether you are implementing a new customer loyalty program or trying to make your existing program more successful. NTC will work with you to create a system that is right for you and your customers. Let us assist you in all aspects of your reward program: Design, implementation and follow through.
Posted in Gift & Loyalty Card Processing, Mail Order Telephone Order Tagged with: Brand, card, cash back, customers, Electronic gift card, fraud, gift Card, Gift Card Processing, gift certificates, Loyalty Card, loyalty program, merchant, merchant services, program, rewards, Rewards Program, sales, Security
April 17th, 2014 by Elma Jane
Issuers participating in the MasterCard Rewards Platform can pursue greater engagement and value in their programs through a partnership MasterCard is announcing today with Points International Ltd. The companies say they struck the deal to take advantage of the popularity of travel and related experiences. Under the agreement, participating issuers can let their cardholders to exchange and trade earned airline miles, hotel points and loyalty currencies.
Travel happens to be one of the most popular redemption options for points on most programs today. So this is really about enabling consumers to get even more choice with regard to getting some redemption options.
Issuers individually will roll out the program later this year based on their own schedules. Any of the hundreds of banks that use the MasterCard Rewards Platform are eligible to participate. Participation is voluntary.
Enhanced flexibility in cardholder reward redemptions was a key driver behind the initiative, what this partnership allows to do is enable all customers that have points that they’ve gained from spending on their credit cards or debit cards to then exchange those points into a miles program or a hotel program that they tend to always have a lot of other points accumulated already.
Variable Exchange Rates
Cardholders will be provided with a conversation ratio applicable to the pair of rewards being exchanged. Ratios will differ by redemption transaction. Consumers also may choose to transfer small buckets of rewards points into one program and the rest in other programs. They can do transfers multiple times and across multiple rewards providers.
Posted in Best Practices for Merchants, Credit card Processing, Gift & Loyalty Card Processing, Travel Agency Agents Tagged with: airline, airline miles, banks, cardholder, credit cards, debit cards, hotel, loyalty, MasterCard, platform, programs, reward, rewards, transaction, transfers, travel, travel related
April 15th, 2014 by Elma Jane
Amsterdam, Netherlands-based Cardis has been piloting its technology in Europe with Raiffeisen Bank in Austria and Sberbank in Russia. They are now focused on the U.S., as this is the fastest growing mobile payments market in the world, where there’s a huge opportunity. Integration of technology with a large U.S. processor and with a major U.S. retail brand, which will be launching a mobile site and mobile app using Cardis solution.
Cardis International is planning an April launch in the U.S. for its technology, which enables merchants to accept low-value contactless or mobile payments without incurring high processing charges. Cardis is able to bring down the processing cost of low-value payments, the company said, by aggregating multiple transactions into a single payment.
The problem
Contactless card and NFC-based mobile payments are typically for low amounts, and yet still use a card processing infrastructure that was designed 40 years ago when the average credit card transaction was $100.
Traditional card processing systems require each transaction to be individually processed through the payment system, including authorization, clearing and settlement. The resulting variable costs of processing each transaction are independent of the transaction amount and too high for low-value payments, particularly in low-margin industries such as quick-service restaurants. QSR restaurants often have a 3 percent profit margin, yet, for low-value contactless payments, the processing cost could be as high as 6-7 percent of the transaction value.
Mobile and contactless cards offer consumers a convenient form factor. But they don’t solve the problem that low-value card payments are very expensive for merchants.
As an ever-increasing percentage of transactions have become cashless, card processing fees have become a significant cost. Costs that are based on the number of transactions, rather than their value. With average per person expenditures of $5 or under, feels each swipe fee much more than a business where customers spend $50 or more. But not accepting credit/debit cards for low-value transactions isn’t an option as many of customers don’t carry cash anymore.
Aggregation
Cardis’ solution is to act as an aggregator of low-value payments, sending a single batched transaction through to a processor instead of multiple low-value transactions. As there is no per transaction processing of individual low-value purchases, the cost-per-transaction is significantly reduced.
Cardis provides its technology as a software plug-in to payment service providers for contact-based and contactless card payments, mobile wallet transactions and NFC payments.
There are two models. For card payments, it will aggregate multiple purchases by an individual cardholder at a single merchant on a post-paid basis up to a specific amount, for example $20. To guarantee payment to the merchant, since the aggregated transaction is processed at a later date, it will pre-authorize an amount, for example $15, the first time the customer makes a purchase at that merchant.
Alternatively, merchants can opt for Cardis’ prepaid system. This involves the consumer setting up a prepaid account hosted by Cardis’ sponsoring bank that is topped up via ACH (automated clearing house) transfers. Using the Cardis prepaid account on a smartphone provides the digital equivalent to cash.
With its post-paid solution, merchants will save 30-50 percent per transaction compared to conventional card processing fees, while its prepaid solution saves merchants 80 percent per transaction. With the post-paid solution, it will only aggregate a customer’s purchases at a single specific merchant. But, as the prepaid solution aggregates the customer’s purchases across multiple merchants, this enables to offer a much lower processing fee to the merchant.
Cardis provides an audit trail enabling consumers to track individual transactions that are aggregated using its technology. Consumers don’t lose any of their card protection rights and guarantees by agreeing to let a merchant aggregate their payments through Cardis. They can always charge back any disputed transactions.
Cardis sees opportunities for digital content providers such as online music stores and games providers to use its aggregation technology. It can integrate solution with existing digital wallets.
Raiffeisen
In 2012, Austria’s Raiffeisen Bank launched a pilot of Cardis technology for NFC-based Visa V Pay debit card payments in partnership with Visa Europe. Raiffeisen’s MobileCard mobile payment product uses a secure element stored on an NFC-enabled MicroSD card inserted in a mobile phone. Although Cardis supports secure elements stored on SIM cards as well as on MicroSD cards and on the cloud, Raiffeisen opted for MicroSD cards, as this is an easier solution to implement.
Raiffeisen cardholders participating in the pilot use MobileCard on average three times a week, with an average transaction value of ($5.70). Merchants accepting MobileCard are seeing 40 percent to 70 percent lower merchant processing fees for an average transaction value of ($5.43) to ($13.60).
Spindle
In October 2013, Spindle, a U.S. mobile commerce company, signed an agreement with Multi-max, a manufacturer of vending machines for mid-size and small offices throughout North America, Europe and Asia. Spindle will integrate its MeNetwork mobile commerce technology into Multi-max’s line of K-Cup vending machines for rollout across the U.S.
The MeNetwork solution will incorporate all card-based payment acceptance services, as well as mobile marketing services. Spindle’s partner Cardis will provide low-value payment processing services for purchases at K-Cup vending machines.
Posted in Credit card Processing, Credit Card Security, Digital Wallet Privacy, e-commerce & m-commerce, Electronic Payments, Gift & Loyalty Card Processing, Internet Payment Gateway, Mobile Payments, Mobile Point of Sale, Near Field Communication, Payment Card Industry PCI Security, Smartphone, smartSD Cards, Visa MasterCard American Express Tagged with: accept, ach, aggregated, aggregation, aggregator, authorization, automated clearing house, average transaction, batched, card payments, card processing infrastructure, card processing systems, card-based payment acceptance, cardholders, clearing, contactless, contactless payments, cost-per-transaction, credit card transaction, debit card payments, Digital wallets, high processing charges, low-value payments, merchant aggregate, Merchant's, microSD, mobile app, mobile commerce, mobile payment, Mobile Payments, mobile site, mobile wallet transactions, nfc-based, payment service providers, pre-authorize, prepaid, processed, Processing, processing cost, processing fees, processor, settlement, smartphone, transactions, transfers
