August 17th, 2017 by Elma Jane
How Do Credit Cards Work?
Paying with a credit card seems like a simple process. You charge the customer, they swipe their card, and then they walk out the door.
But behind the scenes, it’s a bit more complicated.
A credit card payment involves four parties.
- The Merchant
- The Customer
- The Issuing Bank
- The Merchant Services Provider
You know who the Merchant and Customer are – that’s the easy part.
The Issuing Bank is the institution that lends money to the Customer.
When the Customer swipes their card, the Issuing Bank lends them the sale amount. This loan is given with the understanding that the Customer will pay the amount back within 30 days or repay it with interest.
Before the Merchant sees any of that money, it goes through the Merchant Services Provider. In exchange for their credit card processing services, they take out a fee before paying that money to the Merchant.
These fees vary between Merchant Services Providers, but one thing is certain: The Merchant always receives less money than the Customer paid them.
This might seem like a raw deal. However, accepting credit cards can lead to more sales than if you only accept cash.
On our next article we will discuss how to start accepting credit card payments and understanding the processing fees….so stand by for more information about Electronic Payment Processing.
Posted in Best Practices for Merchants, Credit card Processing, Electronic Payments Tagged with: bank, credit card, customer, electronic payment, loan, merchant, payment
May 22nd, 2017 by Elma Jane
Discount Rate: Qualified Mid or Non-Qualified Transactions
Discount Rate – is a percentage of the total sales submitted to the Bank for processing.
Qualified Transactions – are those in which an authorization was obtained electronically, the transaction was settled within the appropriate time frame, and the transaction meets all other requirements imposed by the bank. With qualified transactions you can get the lowest possible discount rate which is the Qualified Rates. The processor determines what transactions are qualified.
Mid-Qualified Transactions – include but are not limited to those transactions where the card is affiliated with a special issuer program or did not meet requirements imposed by the bank processor.
Non-Qualified Transactions – include but are not limited to those transactions where the authorization was obtained by calling a voice or Voice Recognition Unit (VRU) authorization number, the card is affiliated with a special issuer program, the transaction was not settled in the appropriate time frame, or the transaction did not meet the requirements imposed by the bank.
Mid or Non-Qualified transactions may be subject to increased fees and or Discount Rate as determined by the Bank.
If you are a mail order telephone order or e-commerce Merchant, the bank card brands/organizations require additional data elements to be submitted as part of the transaction record in order for the transactions to qualify for the lowest possible discount rate.
For Electronic Payment Set up call now 888-996-2273 or click here NationalTransaction.Com
Posted in Best Practices for Merchants Tagged with: bank, data, e-commerce, electronic payment, merchant, processor, transaction
April 24th, 2017 by Elma Jane
Recurring Payments through VirtualMerchant
Providing recurring payments is an easy way to increase retention, grow loyalty, and improve customer satisfaction.
Recurring Payments are automatic payments where a customer authorize a merchant to collect the total charges from a customer’s credit card or bank account every month. It is a useful feature with multiple applications: Donations, Memberships, subscriptions and utility payments.
Handle your recurring and installment payments with our single solution.
To set up a recurring payment, the merchant simply enters the specified charge, chooses the frequency of payment (weekly, monthly, annually) and the customer’s card is billed.
Automated recurring billing is an efficient, convenient and hassle-free service that can help merchants build and manage their business growth.
To set up recurring payment through VirtualMerchant call now 888-996-2273
Posted in Best Practices for Merchants Tagged with: bank, credit card, merchant, payments, recurring
March 1st, 2017 by Elma Jane
ELECTRONIC PAYMENTS
When it comes to electronic payments, certain types of businesses are considered high risk.
Most merchants do not realize that electronic payment processors carry a financial risk on merchant accounts, and normally fund merchants prior to receiving payment from the client’s bank.
Essentially, a merchant account is an unsecured loan.
Different factors used to determine when a business is a high risk are:
- Types of products
- Services they sell how
- How they sell them
Online transactions are considered high risk because there are increased risks of fraud.
A key factor used to determine the risk of a business is chargebacks.
Chargebacks include customer refunds and fraudulent transactions.
Payment providers assess this risk to determine the percentage of chargebacks your business is likely to experience.
Businesses that are considered high risk where they take advanced payments:
- Travel agencies
- Ticketing services
Electronic payments provider is necessary if you want to accept debit and credit card transactions.
For high-risk electronic payments please feel free to call us at 888-996-2273.
Posted in Best Practices for Merchants, Travel Agency Agents Tagged with: bank, chargebacks, credit card, debit, electronic payments, fraud, loan, merchant accounts, merchants, online, payment processors, transactions, travel agencies
February 16th, 2017 by Elma Jane
Chargeback Cycle
A chargeback is also known as a reversal; a credit card transaction that is reversed to a merchant because of the customer or customer’s bank disputes charges. Other reasons include fraud, credit card processing errors, authorization issues and non-fulfillment of copy requests. There’s an assigned reason code for every chargeback. Reason codes may vary by VISA and MasterCard.
How does the chargeback cycle work?
1. A customer files a complaint to card-issuing bank.
2. The bank sends disputed transaction (chargeback) to acquirer.
3. Acquirer receives chargeback and resolves it or forwards to the merchant for documentation.
4. Merchant accepts chargeback or addresses issues and resubmits to Acquirer.
5. Acquirer represents the chargeback to the issues once acquirer agrees the merchant has properly addressed it.
6. The issuer resolves the dispute by reposting to the cardholder’s account.
7. The cardholder receives dispute information and may be rebilled or credited.
Every merchant that offers credit card processing to its customers should be concerned about chargebacks to their merchant account.
Lower your risk of chargebacks by following the tips below:
Verify card logos, credit card numbers, identification, customer signature and check the expiration date.
Call for voice authorization if the card stripe doesn’t work or if the terminal is down or cannot authorize.
Authorize every transaction.
Be sure your customers are familiar with your return or exchange policy.
Posted in Best Practices for Merchants Tagged with: bank, cardholder, chargeback, credit card, customer, merchant, merchant account, transaction
February 6th, 2017 by Elma Jane
Managing Chargeback:
Chargeback – a forcible reversal of funds due to a credit card holder’s dispute of the transaction. Chargebacks can be a huge headache for a business owner, it can affect a business’ ability to maintain a credit card processing account and put funds on hold.
How can you protect your business and maintain a good processing account? First, you need to know the basic chargeback types:
- Clerical – duplicate billing, incorrect amount billed or refund never issued.
- Fraud – consumer claims they did not authorize the purchase or claims identity theft. Fraud disputes can be more complicated since they are the result of fraudulent consumer purchases.
- Quality – consumer claims to have never received the goods as promised at the time of purchase.
- Technical – expired authorization, non-sufficient funds or bank processing error.
Managing chargebacks is an important piece and it can certainly be reduced, to save your business, time, money and reputation.
For Electronic Payments Set up call now 888-996-2273 or visit www.nationaltransaction.com and click get started.
Posted in Best Practices for Merchants Tagged with: bank, chargeback, consumer, credit card, fraud, funds, processing account, refund, transaction
January 23rd, 2017 by Elma Jane
What Makes Up The Rate That You’re Paying?
Most rates are made up of three parts:
Interchange – Goes to the bank that issued the card, and is typically made up of a flat rate plus a percentage of the sale.
Assessments – Go to card network like Visa, MasterCard, Amex, Discover etc.
Processor fees – Fees involved with providing the service, risk assessments, the type of transaction, and the size of the transaction. This portion includes the margin between the total rate and the two previous parts, along with any incidental fees, like chargeback or statement fees.
There are a lot more intricacies of what makes up a credit card rate, but this information gets you off to a good start. If you’re interested in learning more about electronic payments, check our website www.nationaltransaction.com or call now 888-996-2273 and talk to our Payment Consultant.
Posted in Best Practices for Merchants Tagged with: bank, card, card network, chargeback, credit card, merchant, payment, processor, transaction
December 21st, 2016 by Admin
Ways to Prevent CHARGEBACK:
Provide Receipts for every single transaction. Receipt serves as a good reminder to the purchase they make and decreases the likelihood of a charge back. Have the conditions of sale written on the receipt
Be clear about refunds, returns and cancellation policies – include refund, return and cancellation policy on your website.
Make sure charge descriptions are clear. Use dynamic descriptors – with dynamic descriptors, you can include specifics like the product purchased, business name, business location and contact information. Include a number as part of the charge description.
Provide accurate descriptions of products and services – accurate product descriptions are particularly important for online ecommerce where customers often dispute transactions because the product they received is not as it was described online.
Get signed proof of delivery products – especially if you’re an online ecommerce vendors that ships products regularly.
Communicate with customers about renewals – if your customer accounts are set to automatically renew, make sure you notify those customers of their renewal months leading up to the renewal day.
When a cardholder contacts their credit card-issuing bank and asks for a refund on a transaction for a purchase or service made on their card is called chargeback.
Most Common Reasons for Chargebacks:
Point-of-sale processing errors
Customer disputes like, customer doesn’t recognize the charge, customer claims they didn’t receive the item they ordered.
Fraud, or potential fraud (customer claims the transaction is fraudulent – the purchase was made with a stolen card).
Posted in Best Practices for Merchants Tagged with: bank, cardholder, chargeback, credit card, customer, ecommerce, fraud, online, point of sale, transaction
November 30th, 2016 by Elma Jane
Understanding Interchange Rates & Fees
Credit card processing involves three separate cost components:
For vendors who choose to accept this type of payment, from customers for goods or services.
The same cost components apply to debit cards. Only one cost component is negotiable.
The first component is an interchange fee, which is payable to the card holder’s issuing bank. It is a combination of a transaction volume percentage fee and a flat-rate transaction fee. Interchange fees are collectively agreed upon through Visa and MasterCard by a card’s issuing bank and are fixed costs.
Interchange fees take into consideration various information about a card. Types of cards include debit and credit, while categories of cards refer to commercial and reward cards. Processing methods include whether a card is swiped or manually keyed. Swiping a card is usually more economical for vendors.
The second component is an assessment fee, charged by the card’s brand holder. Brand holders include Visa, MasterCard and Discover. Assessment fees are also fixed costs. Additionally, Visa charges a monthly fee.
The final charge is known as a processing fee. Processing fees vary among processors and is negotiable. Vendors are charged a processing fee, which can cause a difference in cost from one vendor to another.
For your electronic payments need give us a call 888-996-2273
Posted in Best Practices for Merchants, Travel Agency Agents Tagged with: bank, credit card, customers, debit cards, electronic payments, payment, reward cards, transaction
November 29th, 2016 by Elma Jane
GET THE LOWEST CREDIT CARD TRANSACTION RATES & FEES BY DOING THE FOLLOWING:
1. Use newer POS systems to reduce credit card fees.
2. Find out what percentage of your gross sales go toward credit card rates.
3. Perform a statement review at least annually.
Any time a customer uses a credit card to purchase services and goods the merchant pays various rates and fees processing those transactions. Most of these fees go to the bank issuing the credit card as they take on the bulk of the risk in credit card transactions.
Visa, American Express and Discover own the network on which these credit card transactions are processed on and they receive part of the fee and percentage rate as well as establish these rates and fees. Finally the bank that provides merchant account services gets part of these rates and fees.
To a small business 2, 3, or even 4% might not sound like much but when these fees are on the gross total of sales they can be significantly higher than originally thought.
For this reason it’s a great idea to assess your merchant account statement to see if rates are in line and that your most frequently used cards and transaction types are getting the best rate possible. By going over your statement, you can see exactly what you pay per transaction and get details about your most common transaction types and credit card used to get the process going.
If you are unfamiliar with what these rates and fees mean on your statement companies like National Transaction can perform the review for you. Free of charge.
Ultimately the best thing to have is a merchant account service provider that will take the time to go over your business with an eye lowering your rates and fees. The savings can be significant. As a business grows it changes and there should be an ongoing strategy at maintaining the best processing rates and fees possible. Today with so many different credit card types, like rewards cards, airline miles programs and more it can pay off to check once or twice a year.
For FREE Rate Review give us 888-996-2273
Posted in Best Practices for Merchants, Travel Agency Agents Tagged with: bank, credit card, customer, merchant, merchant account, POS, rewards cards, service provider, transaction