October 14th, 2018 by Admin
Marketing is an essential element for your business’ success, and we are here to give some simple tips to help you market beyond flyers and brochures.
Create a Promotion or Discount Offer: If you are starting up or your business has slowed down, creating an offer or promotion can bring in some new business to you. Be sure is an offer that truly brings value to your customers and something that does not entirely undervalue your services either.
Creating a promotion or discount offer can help those who are undecided, to make a decision and try-out your services so they can see and test what you have to bring to the table.
Attend Networking Events: We all know this, but not many do it. People are needed for business, so what a better way to get customers than to attend a networking event.
Better yet, a networking event can bring a plethora of ideas. By only talking to others about what they do and who they are, you can realize how you can best serve your audience and also create long-lasting relationships.
Write Guest Posts: Chances are, that if you are in business, you have a certain amount of experience in some topic. What a better way to show your knowledge than to write about it!
While you can start your blog (which we recommend), you can also add value by going to other, perhaps more popular blogs and share your expertise there. Medium is an excellent site for this, and there are plenty of other blogs out there that are looking for people like you to share their two cents and bring value to their audience.
Host a Training: Following on sharing your expertise, what a better way than to host a training about what you do! Sharing some expert tips and giving others the power to do what you do can bring clients to you.
Sharing your expertise can give people an idea and sense of how passionate you are about what you do and how well you know your subject. By doing this, many can realize that instead of a do-it-yourself approach, it is best they hire your services. At a minimum, hosting training will bring in value to those around which can help with word of mouth.
Use Social Media: Lastly, but not any less important, social media is a big way to market yourself. All of these topics above can benefit and be used as part of your social media campaign.
You can connect with your audience faster and constantly with social media. You can use to promote your blogs, your training, your promotions and even to continue to communicate with those whom you have connected at a networking event.
The best part about social media is that you can get a quicker response about how you are sharing your message and if people find value in it. It can also help you learn about your audience and how that audience reacts to you.
There are many more ways to market your business, but we think these five can give you a great head start and help you grow your business today. We would love to hear from you about how these have helped your business succeed.
Posted in Small Business Improvement Tagged with: blog, blogger, blogging, business, entreprenreur, expert, Facebook, facebook ads, Instagram, marketing, networking, promotion, social media, social networking, training
September 18th, 2018 by Admin
Starting a business can be tough. It requires time, effort and passion like no other. It requires you to have tough skin and not allow small things bother you.
But, although all of these qualities can be good, you still need to start and you need money, right? Not necessarily. Starting a business doesn’t always require you have a big amount of money or a business loan. There is some business that requires little to absolutely no money to start. And to be honest, with a little of resourcefulness, you can make your business big while spending less.
Here are 3 simple businesses to start with no money:
- Start an online business: With the age of social media and the internet, starting a business online it can be as simple as 123. You can sell T-shirts on places like Zazzle or Cafepress (to name a few) and get your own designs going. If you have a passion for graphic design or just have really cool sayings and ideas, this is a sure way to get started and only requires you to open up an account, upload designs, and spread the word.
- Sell your things: Making money doesn’t have to be complicated. You might have things laying around that you no longer need or you know you will never use. You can simply turn to places like Facebook Marketplace, eBay or any online marketplace platform to sell up your used or gently used goods. Want to make it a bigger business? Check out garage sales, pick up free stuff (also being offered online) and get going. No money required.
- Sell up your skills: Blogging, writing, or just really good computer skills? Become a professional writer or Virtual Assistant and get paid to use up those skills! You can promote yourself online in places like Fiverr, UpWork, Craigslist and even Facebook Groups (Just be sure to follow the group’s guidelines on this!) Some of this are 100% free to promote and get work while others charge you a minimal fee after you get your first gig.
Remember that being an entrepreneur is already making you be part of the different, the risk takers and the creative. So don’t play down your skills. You can start for free and grow from there. Even migrate to other passions of yours that can be turned to business.
Posted in Small Business Improvement Tagged with: blog, blogging, business, business tips, cafe press, craigslist, ebay, entrepreneur, Facebook, fiverr, freelancer, online business, social media, start a business, start-up, t-shirt, t-shirt printing, tips, upwork, virtual assistant, work from home, writing, zazzle
