Best Practices For Merchants
October 22nd, 2015 by Elma Jane

Adoption of EMV technology in the U.S is important, because it provides protection against losses from counterfeit cards.

EMV, or chip cards, are the standard for secure point-of-sale (POS) transactions. Unlike magnetic stripe cards, chip cards are very difficult to counterfeit because of an embedded microchip that exchanges unique, dynamic data with a terminal each time it’s used.

To encourage the timely adoption of EMV, the leading payment networks have implemented an EMV Fraud Liability Shift that began in October 2015.

Both parties, card issuer and the merchant need to invest with EMV technology. If only one party has adopted EMV technology, the party that didn’t make the investment will be held liable.

For the card issuer, they came out with the chip cards, where all credit and debit cards have this security chips that are harder to counterfeit than magnetic strips.

For the merchant, an EMV capable terminals or POS hardware that can take advantage of the card’s security chip is needed.

With any new technology, there is a learning curve, and here are the things that you need to know.

For cardholders – with a chip card instead of swiping your card, you are going to do what is called card dipping; by inserting your card face-up and chip-first into the terminal slot. Wait and follow the terminal prompts, and only remove your card once the transaction is complete.

If you did a swipe on a chip card, an EMV-enabled terminal should prompt you to insert the card instead. If the terminal is not enabled for chip, you can still be able to swipe your card.

Employees will benefit from training – Once a merchant enables their EMV terminals, it is important to train your staff with talking points about why chip cards benefit consumers with greater security, and how they are used by helping customers with the new checkout process.

New mobile payment methods leverage both EMV and NFC, so the industry is now seeing greater interest in mobile payments among merchants and consumers.

There’s a lot of resources out there to help businesses make the transition with this EMV technology.

 

 

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September 19th, 2014 by Elma Jane

CREDIT CARD NUMBER’S ANATOMY

The numbers on front of a credit card aren’t just random. They give away specific information about the card and where it comes from.

The first 6 digits of the credit card number is the Bank Identification number (BIN). This will tell the name of the credit card issuer.

Example: Travel or entertainment cards, such as American Express  cards, begin with a 3 . All Visa credit cards start with a 4, MasterCard with a 5, and 6 is dedicated to Discover.

The first six digits of the card, including the Bank Identification number, represent the issuer identification number. This identifies the bank that issued the card.

Of course, there’s the personal account number. This is made up of the seventh digit on, everything except the last number on the card.

The final digit on the credit card is known as the check digit or checksum. This number is set by something called the Luhn formula, patented by an IBM scientist in 1960. It’s a formula that uses the numerals in your card’s account number to verify that it’s valid. Various combinations of the card’s digits must ultimately add up to a number divisible by 10.

The formula is mostly used to protect against input errors. Let’s say you enter in the wrong numbers on an online shopping site. The formula will compute that the digits don’t add up right, telling you you’ve entered an invalid card number. That last digit of your credit card makes sure the formula works like it’s supposed to.

Now you know that there’s a lot of information on that little card in the wallet.

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September 11th, 2014 by Elma Jane

Every year Americans take more than 59 million trips abroad. Yet many of us don’t know which questions to ask regarding the use of credit cards. Before you hit the road, let your card issuer know where and when you’ll be traveling, so it doesn’t mistake those overseas charges with fraudulent activity. Start asking some questions below:

Does my card charge a foreign transaction fee? Because these fees can run as high as 3% and can be quite costly.

Does my card have an EMV chip? A smart chip widely used in Europe and other places. Contact your credit card provider and see if they can provide you at no cost a chip-and-PIN card if you don’t already have one. Most of the card companies are moving this way, but typically you have to request it.

Does my card offer any travel perks? You may want to inquire about additional coverage your card may provide you when you’re abroad such as insurance for accidents, lost luggage or auto collision.

How can I get cash overseas? Reach out to the bank or credit card provider and find out what relationships they have in the local market you’re traveling to. This will be helpful for avoiding ATM fees. Additionally, if you need to access cash from your credit card, they’ll be very helpful if you do it through a banking institution that has a relationship with your provider.

Will my card be accepted at my destination? Thirty to sixty days before traveling contact your bank or credit card provider and ask some important questions. Find out if their card is going to be accepted or if there will be any restrictions for it to be used abroad.

The best thing to do is to have a plan before you travel. Know how to minimize your fees and protect your credit cards. Then you can enjoy your adventure.

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June 9th, 2014 by Elma Jane

Some American banks and financial institutions, like JPMorgan Chase, American Express and Citi, have already issued credit cards with new security technology. Other banks will do so by the end of the year. Often referred to as E.M.V. (short for Europay, MasterCard and Visa) or chip-and-PIN, these new cards use a combination of an embedded microchip and a personal numeric code to authorize payment transactions. Depending on the card issuer, some cards may have the chip but require just the old-fashioned signature instead of a PIN.

Most traditional credit cards in the United States today use a magnetic strip and a customer signature to seal a deal. The information embedded in the stripe can be easily cloned, however, and signatures can be forged. The chips in the newer E.M.V. cards which encode account information when transferring it to the merchant are harder to duplicate. The PIN must be entered for each charge, which helps make the cards more secure for in-person purchases. The cards are not infallible, though, criminals have still found ways to steal PINs and make fraudulent online purchases.

With new types of credit cards come new payment terminals, and many retailers must upgrade their equipment to make it compatible with E.M.V. cards. Instead of a slot to swipe the strip, the new credit card terminals typically need a chip reader. Most merchants will probably have the new equipment in place by October 2015, when new rules about fraud liability kick in. Under these rules, the bank or the merchant could be held accountable for any fraudulent charges if one of them has not upgraded to the new system. The party with the weaker security measures must pay.

Posted in Best Practices for Merchants, Credit card Processing, Credit Card Reader Terminal, Credit Card Security, EMV EuroPay MasterCard Visa, Visa MasterCard American Express Tagged with: , , , , , , , , , , , , , , , , , , , , , , , , ,