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November 17th, 2015 by Elma Jane

Within the payment processing industry, Merchant accounts are categorized according to how they process their transactions.

There are two primary merchant account categories:

Swiped (Card Present) and Keyed (Card-Not-Present).

Swiped or Card-Present Transactions: Are those in which both the card and the cardholder are present at the time the payment is processed, they physically swipe their customers credit card through a terminal or point-of-sale system.

The sub-categories within this group include:

Retail Merchants – Normally conduct their business in an actual storefront or office space. They primarily use counter-top terminals or Point-of-Sale systems.                          Restaurant Merchants – Requires a special set-up that allows for tips to be added to the final sale amount by settling the transaction with an adjusted price that will include the tip amount.
Wireless / Mobile Merchants – They use wireless terminals or mobile phones to run these transactions in Real-Time. Have the ability to accept credit cards transactions wherever they are located out on the road.
Hotel / Lodging Merchant – Will authorize a customer’s credit card for a certain sale amount.

Card-Present Transactions also include grocery stores, department stores, movie theaters, etc. Card acceptance settings where cardholders use unattended point-of-sale (POS) terminals, such as gas stations, are also defined as card-present transactions. 

Keyed-In or Card-Not-Present Transactions: Whenever the transaction is completed and the cardholder (or his or her credit card) is not physically present to hand to the seller.

The sub-categories within this group include:
Mail Order / Telephone Order (MOTO) – The customers card information is gathered via over the phone, fax, email or internet and then manually key-entered into a terminal or payment gateway software. Once the transaction is approved and completed, the product is then shipped to the customer for delivery.
eCommerce / Internet – Conduct ALL of their business over the internet through a web site. So all credit card transactions are processed online via a payment gateway in real-time. The payment gateway is integrated into the web sites shopping cart. The cardholders card is charged instantly.

Travel Merchants is one example of Keyed or Card-Not-Present Transactions.

Start processing credit card payments today whether Swiped or Keyed.

Give us a call now at 888-996-2273 so more details!

Posted in Best Practices for Merchants, e-commerce & m-commerce, Mail Order Telephone Order, Mobile Payments, Mobile Point of Sale, Point of Sale, Smartphone, Travel Agency Agents Tagged with: , , , , , , , , , , , , , , , , , , , , , , , , , , ,

June 16th, 2015 by Elma Jane

Non Cash Transactions

When you own a travel agency, a merchant account can take the worry out of the financial side of your business. Since many people prefer to pay for their vacation services with a credit card, your Merchant Account will ensure that you’re able to process those payments as easily and efficiently as possible.

Merchant accounts generally work in real time. Payment processing occurs immediately, with quick authorization, you and your customer will know right away that the payment has gone through. These types of accounts allow your business to accept almost every major brand of credit card. This further benefits your customers by allowing them to pay through the cards that they have.

You can also offer your customers advanced payment processing solutions that include more than simple credit card payments. That’s important in this economic climate, when many people are turning from credit cards to other methods of payment.

Debit cards, checks, pre-paid cards, and electronic transfers are all available through Merchant Accounts.

Debit cards are somewhat treated like credit cards when you have a Merchant Account, ensuring that you’ll receive the promised funds before your client sets foot on their cruise ship or the airplane.

New business should lead to repeat business, and with a loyalty program set up through your Merchant Account, it will! Your merchant account provider can customize a loyalty program for you.

Creating a loyalty program will bring repeat business, increase the amount of money that customers spend with you, attract new customers to your business and, most importantly, keep them coming back.

Online payments are another benefit you’ll enjoy when you set up a Merchant Account. With online payments, your customers can click on your website, set up their own vacation itineraries, and pay for their trips simply by entering their payment data into a secure online form. The payments will be validated instantly, so your customers will know that their vacation has been authorized within seconds, and you will have access to those funds by the following day.

Finally, one of the best things about a merchant account is that the funds will be available to you the next day. Your customer pays you today and you can access the funds tomorrow. This improves your cash flow and makes it possible for you to take care of your business expenses in a timely manner. And, as you know, paying for things on time usually means those things cost you less money.

You’ll save money and time by setting up a merchant account, and you can do it today with National Transaction! (888)-996-2273 www.nationaltransaction.com

 

 

Posted in Best Practices for Merchants, Merchant Account Services News Articles, Travel Agency Agents Tagged with: , , , , , , , , , , , ,

May 8th, 2015 by Admin

 

 

 

 

 

 

 

 

 

All merchants that accepts, transmit or stores cardholder data are required to be PCI (Payment Card Industry) Compliant. Most believe that because they do not charge the credit cards themselves, they are exempt. Why all agencies are required to be complaint even when they don’t charge credit cards themselves, and some steps to ensure your agency is PCI compliant.

What is PCI compliance?

The Payment Card Industry Data Security Standard (PCI DSS) is a set of requirements designed to ensure that all companies that process, store or transmit credit card information maintain a secure environment. PCI applies to all organizations or merchants, regardless of size or number of transactions, that accepts, transmits or stores any cardholder data. Travel agents accepting, storing and transmitting credit card information to suppliers, are required to be compliant too. Suppliers reinforce this through their travel agent guidelines/contracts. Travel Agency must adhere to the applicable credit card company’s procedures for credit card transactions.

Consequences of Not Being PCI Compliant

If an agency is not PCI compliant, the agency can lose the ability to process credit card payments with that supplier. Not being able to pay with client credit cards can be a serious roadblock for agencies, and an inconvenience for clients.

If you have a merchant account and are found to be out of compliance, you can be fined.

How to be PCI Compliant

Don’t store the CCV security code from the client’s credit card. The client does not have the authority to grant you permission to store their CCV code. The credit card company explicitly forbid storage of the CCV code.

Make sure you securely store any client information, including their credit card number and expiration date. If you use a CRM, ensure that you have a strong password. If your CRM database is stored on your computer hard drive, encrypt it (there is a great encryption software that is free of charge). If you have an IT resource, talk to them about installing a firewall on your network, installing anti-virus and anti-malware protection, and any other steps that you can take to secure your client data even further.

If you keep paper copies of client information, keep it in a locked filing cabinet or desk drawer. When you no longer need their credit card information, cross shred it.

Home based businesses are arguably the most vulnerable simply because they are usually not well protected, according to the PCI Compliance Guide. Having strong passwords, encryption, a firewall, anti-virus and anti-malware protection are all inexpensive steps that you can take to protect your business and your clients’ sensitive data.

If you receive a courtesy call reminding you about PCI Compliance, don’t ignore it.

 

 

Posted in Best Practices for Merchants, Credit card Processing, Credit Card Security, Payment Card Industry PCI Security Tagged with: , , , , , , , , , , , , , , , , , , , , , , ,

December 1st, 2014 by Elma Jane

Few Americans will likely remember the life and work of Martin Cooper, largely because most Americans have no idea who Martin Cooper is. Without Martin Cooper much of what we identify as normal life for the last two decades would not have been possible, as without his invention we would still be looking for pay phones, dropping off film to be developed, printing out boarding passes and contemplating a future where a plastic rectangle was the height of payments technology.

Anyone reading this has a phone with internet access which means no one has to guess, with a few taps on a smartphone most readers who didn’t already know were able to find out that Martin Cooper invented the handheld mobile phone and by so doing changed the lives of not just Americans, but people all over the world.

Mobile has integrated so seamlessly into our life that we didn’t realize it was changing everything we do.

Here are the list of all of the ways that mobile has improved life for us all.

We All Get To Know Everything All The Time, with just a smartphone.                                                       Impulse buy is a thing of the past because consumers just don’t buy on impulse as much anymore.                 A new intentionality has taken hold of shopping. Many Americans have the money and the will to spend. But they are time-pressed and deal savvy, visiting stores only when they run out of items like cereal or toilet paper and after doing extensive research on purchases online and with friends. They buy what they came for and then leave. Plus consumers are harder to fool, they know if they are being overcharged because they can look it up in real time while they are in the showroom.

Full Price Is A Notion Utterly Without Meaning.                                                                                             There are sites like Groupon, LivingSocial and a thousand imitators offer coupons pretty much across every retailer that mean no matter where one is shopping or eating they’re probably a few button taps away from paying less for the type of service they are out for.  And then there are the retailer rewards programs all bent on giving consumers more stuff for free as long as they use their mobile coupons.

We All Think Way More About Privacy And Digital Security Than We Used To.                                         Twenty years ago one’s largest security concern was probably that their home or car would be broken into, followed closely by their wallet being stolen.  Now we wait for Russian cybercriminals to steal our cards by hacking into POS systems and lifting the data. Or for cybercriminals to hack our phones and upload naked pictures of us to the internet (celebrity readers only). Or for Nigerian princes to trick our grandparents into wiring them money.  In short, while we still fear for our physical possessions as much as we ever did, the mobile world gave us something entirely new to worry about, the integrity of our data and who could use our phones, cards and email accounts as a backdoor into our entire personal and financial lives. 

We Want It All, And We Want It Now.                                                                                                    Anyone with a phone in their pocket can, in one way or another, buy it on the spot.  Which has given rise to the push for same-day delivery, consumers who can buy it now, also want to be able to get it now, or as close to now as possible.

We Also Want It Later.                                                                                                                             Maybe the consumer likes going to the store, enjoys the Christmas lights, wants to eat at a mall food court, they just don’t want to stand inline. And now, through the magic of omnichannel commerce, they may not have to do. Through the magic of multi-device shopping an instore pick-up, consumers are increasingly getting used to finding something on their mobile, paying on their computer and picking up in store. Or some combination thereof.

Mobile has made commerce less a race between the e-markets and the brick-and-mortars, and more a race to offer the most seamless commerce experience. Mobile has taught ever one to care less about where they buy, and more about what the total buying experience is.

We Pay For Access Instead Of Objects.                                                                                                         Ten years ago when your family set about its early experiments in binge watching television with the first season of Lost, odds are everyone gathered round and watched a DVD set or maybe a Blue Ray, if your family happened to be full of early adopters.

This weekend, when entire families are sitting down to watch How To Get Away With Murder, more likely than not they are streaming it through Hulu. Unless they don’t want to watch that, in which case, they are watching something else on  Netflix on their phone while sitting in the same room with their family. Unless of course this is a football family, in which case you are paying the NFL for access to every football game played everywhere in America tomorrow and a cable company to watch in HD.

We Want To Use A Phone To Access Everything.                                                                                      It’s almost now quaint to refer to a time when phones were used primarily to talk.  With the rapidly emerging internet of things, it will soon be quaint to talk about a phone as a tool used primarily for communicating and shopping.

The smartphone is already heading toward being the key interface between connected devices and products (The Internet of Things) and their users. Among other things, people will use the device to remotely control household appliances, interact with screens and automatically adjust car settings to their preferences.

We Kinda Hope The Phone Might Keep Us Alive.                                                                                    With the release of Apple Pay, also came the release of Apple Health that has widely been reported as ushering in the age of mobile device as wellness guru. Smartphones can already help people lead healthier lives by providing information, recommendations and reminders based on data gathered through sensors embedded in users’ clothing (shoes, wristbands, etc.) or through other phone capabilities (motion detectors, cameras, etc.).

And, even if you don’t listen to your phone and put your health at risk, it will still probably save you.  Internet-enabled mobile devices are becoming important tools in broadening access to health care, diagnosing diseases and saving lives in crisis situations.

Making Life A Lot Better For Everyone.                                                                                                          Small merchants can do something now that they couldn’t do en masse twenty years ago. Take credit card payments and use a tablet to do that and run their business. With the emergence of mobile, came thousands of the other mPOS solutions and platforms exploding all over the world. This has not only changed the way these small businesses operate, it has changed their entire pitch to their customers.

Mobile has made life easier for many consumers, but for some businesses and many people mobile has made mainstream financial participation possible.

Posted in Best Practices for Merchants, Smartphone Tagged with: , , , , , , , , , , , , , , , , , , ,

May 21st, 2014 by Elma Jane

Mobile credit card processing is way cheaper than traditional point-of-sale (POS) systems. Accepting credit cards using mobile devices is stressful, not to mention a hassle to set up  and customers would never dare compromise security by saving or swiping their credit cards on a mobile device. Some of the many myths surrounding mobile payments, which allow merchants to process credit card payments using smartphones and tablets. Merchants process payments using a physical credit card reader attached to a mobile device or by scanning previously stored credit card information from a mobile app, as is the case with mobile wallets. Benefits include convenience, a streamlined POS system and access to a breadth of business opportunities based on collected consumer data. Nevertheless, mobile payments as a whole remains a hotly debated topic among retailers, customers and industry experts alike.

Although mobile payment adoption has been slow, consumers are steadily shifting their preferences as an increasing number of merchants implement mobile payment technologies (made easier and more accessible by major mobile payment players such as Square and PayPal). To stay competitive, it’s more important than ever for small businesses to stay current and understand where mobile payment technology is heading.

If you’re considering adopting mobile payments or are simply curious about the technology, here are mobile payment myths that you may have heard, but are completely untrue. 

All rates are conveniently the same. Thanks to the marketing of big players like Square and PayPal – which are not actually credit card processors, but aggregators rates can vary widely and significantly. For instance, consider that the average debit rate is 1.35 percent. Square’s is 2.75 percent and PayPal Here’s is 2.7 percent, so customers will have to pay an additional 1.41 percent and 1.35 percent, respectively, using these two services. Some cards also get charged well over 4 percent, such as foreign rewards cards. These companies profit & mobile customers lose. Always read the fine print.

Credit card information is stored on my mobile device after a transaction. Good mobile developers do not store any critical information on the device. That information should only be transferred through an encrypted, secure handshake between the application and the processor. No information should be stored or left hanging around following the transaction.

I already have a POS system – the hassle isn’t worth it. Mobile payments offer more flexibility to reach the customer than ever before. No longer are sales people tied to a cash register and counters to finish the sale. That flexibility can mean the difference between revenue and a lost sale. Mobile payments also have the latest technology to track sales, log revenue, fight chargebacks, and analyze performance quickly and easily.

If we build it, they will come. Many wallet providers believe that if you simply build a new mobile payment method into the phones, consumers will adopt it as their new wallet.   This includes proponents of NFC technology, QR codes, Bluetooth and other technologies, but given very few merchants have the POS systems to accept these new types of technologies, consumers have not adopted. Currently, only 6.6 percent of merchants can accept NFC, and even less for QR codes or BLE technology, hence the extremely slow adoption rate.  Simply put, the new solutions are NOT convenient, and do not replace consumers’ existing wallets, not even close.

It raises the risk of fraud. Fraud’s always a concern. However, since data isn’t stored on the device for Square and others, the data is stored on their servers, the risk is lessened. For example, there’s no need for you to fear one of your employees walking out with your tablet and downloading all of your customers’ info from the tablet. There’s also no heightened fraud risk for data loss if a tablet or mobile device is ever sold.

Mobile processing apps are error-free. Data corruption glitches do happen on wireless mobile devices. A merchant using mobile credit card processing apps needs to be more diligent to review their mobile processing transactions. Mobile technology is fantastic when it works.

Mobile wallets are about to happen. They aren’t about to happen, especially in developed markets like the U.S. It took 60 years to put in the banking infrastructure we have today and it will take years for mobile wallets to achieve critical mass here.

Setup is difficult and complicated. Setting up usually just involves downloading the vendor’s app and following the necessary steps to get the hardware and software up and running. The beauty of modern payment solutions is that like most mobile apps, they are built to be user-friendly and intuitive so merchants would have little trouble setting them up. Most mobile payment providers offer customer support as well, so you can always give them a call in the unlikely event that you have trouble setting up the system.

The biggest business opportunity in the mobile payments space is in developed markets. While most investments and activity in the Mobile Point of Sale space take place today in developed markets (North America and Western Europe), the largest opportunity is actually in emerging markets where most merchants are informal and by definition can’t get a merchant account to accept card payments. Credit and debit card penetration is higher in developed markets, but informal merchants account for the majority of payments volume in emerging markets and all those transactions are conducted in cash today.

Wireless devices are unreliable. Reliability is very often brought up as I think many businesses are wary of fully wireless setups. I think this is partly justified, but very easily mitigated, for example with a separate Wi-Fi network solely for point of sale and payments. With the right device, network equipment, software and card processor, reliability shouldn’t be an issue.

Posted in Best Practices for Merchants, Mobile Payments, Mobile Point of Sale, Smartphone Tagged with: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

February 21st, 2014 by Elma Jane
QR Code for National Transaction Corporation

NationalTransaction.com QR Code

Emerging economies, such as the BRIC countries and the next layer of emerging markets, are seeing particularly fast growth of alternative payments, said Kevin Dallas, chief product and marketing officer for e-commerce at WorldPay. This means the complexity of the payment landscape will increase further. Merchants will need to ensure they understand diverging regional and sector trends in preferred methods of payment.

In three years alternative payments will eclipse credit card payments as the dominant way to pay online, according to a report yesterday from London-based e-commerce processor WorldPay. In Your Global Guide to Alternative Payments (Second Edition), WorldPay found card payments online, which accounted for 57 percent of transactions in 2012, will fall to 41 percent in 2017. Alternative payment methods (defined by the report as anything other than credit or debit cards including bank transfers, direct debits, e-wallets, mobile, COD and others) will rise to 59 percent of online transactions in the next three years. Part of the reason is the preferred payment methods in some of the fastest growing e-commerce markets are not cards.

The report predicts e-wallet transactions alone will equal the number of credit card transactions online at 41 percent, becoming the most popular method of paying online globally by 2017. Currently, PayPal is the most popular alternative payment method in the world with a market share of 57 percent. China’s Alipay is second at 20 percent.

Posted in Credit card Processing, Digital Wallet Privacy, e-commerce & m-commerce, Electronic Payments, Internet Payment Gateway, Mobile Payments, Mobile Point of Sale, Near Field Communication, Visa MasterCard American Express Tagged with: , , , , , , , , , , , , , , , , , , ,