October 1st, 2013 by Elma Jane
PayPal announces updated app, device for hands-free, in store payment.
A busy few days at PayPal. Late last week, the global payments giant announced a major update to its app for Android and iOS. The new features have a strong mobile payments bent. And now, the company has announced the planned roll-out of “Beacon,” which uses Bluetooth Low Energy Technology to let customers check into retail stores and pay by verbal consent.
Paypal’s President calls the solution PayPal’s “most significant contribution to date in reinventing the in-store shopping experience.”
Beacon is a new add-on technology that merchants plug into an A/C outlet. When a PayPal customer walks into a participating store and agrees to check-in, Beacon triggers a quick vibration or sound to confirm a check-in; customer’s photo then appears on a point-of-sale screen. To pay, the customer simply gives a verbal confirmation. “No wallet and no card. Nothing to do. Not even touching your phone.
BLE was chosen to resolve some problems posed by traditional geo-location, including power consumption. It will look for any store running a PayPal compatible POS system, and will only transmit information to PayPal or to the merchant if the customer agrees to check in.
The solution aims to improve on the credit-card-swiping experience. PayPal figured the only better way to pay would be to do nothing.
The company will be piloting Beacon in the fourth quarter.
New App
PayPal’s vastly redesigned app for creating a more seamless in-store shopping experience is getting a lot of kudos across the web.
A New tab called “Shop” the first thing that appears when the app is opened, it displays nearby stores or restaurants that accept PayPal payments. Users can check in and open a tab, then select various payment methods from the check-in screen. Upon payment, the app generates a confirmation alert and sends an email receipt.
You’ve really got access to your entire wallet in the app.
The app also lets you order food ahead of your arrival bypassing the line. The feature works through PayPal’s partnership with Eat24 . Dinners can pay at the table, and at some locations, order more drinks.
For the first time, the app includes a Bill Me Later tab that lets users apply to finance PayPal purchases, and it integrates coupons and offers.
The company wanted the new app to help solve problem, and that payment isn’t something they typically complain about. So they focused on other potentially problematic experiences in the retail environment, waiting in line, waiting to pay the bill at their table and keeping track of coupons.
Posted in Credit Card Reader Terminal, Credit Card Security, Digital Wallet Privacy, Electronic Payments, Mobile Payments, Near Field Communication, Point of Sale, Smartphone Tagged with: Android, app, Apple, card, credit-card-swiping, geo-location, iOS, payment, PayPal, POS, retail, system, wallet
