October 16th, 2015 by Elma Jane
With the EMV liability shift that takes effect in October 2015, how much you’ll be affected depends on how you process credit card payments.
For Card Present Transactions
If you use POS hardware or terminal that you need to swipe the credit card, then you’ll be facing the same EMV environment as retailers. October 1st is the start of the liability shift for fraudulent charges made with the card present transactions. The party who hasn’t made an investment in EMV security features will be liable.
For the card issuer, they need to invest in EMV security features, that’s why they came out with the chip cards, where all credit and debit cards have this security chips that are harder to counterfeit than magnetic strips.
For the merchant, they need to invest in EMV capable terminals or POS hardware that can take advantage of the card’s security chip.
If both parties have made the investment, then liability will be resolved in a similar manner to how it was before the shift. However, if only one party has adopted EMV technology, the party that didn’t make the investment will be held liable.
For Card Not Present Transaction (CNP)
If you process credit cards online, over the phone, or through an online payment gateway integrated, the new EMV standards won’t directly change the way you do business. You’ll still be processing EMV cards based on the customer’s credit card number.
Chances are Card-Not-Present transactions will experience an increase in fraud. Because of the EMV-technology in the Card Present Transaction, fraudster will likely turn their attention to the next target which is CNP,
but payment gateways and banks concerned about the vulnerabilities, will begin to adopt new standards to minimize their exposure.
If you’re processing CNP transactions stay up-to-date on the newest security developments, online security standards find more effective ways to navigate the new credit card security frontier.
Posted in Best Practices for Merchants, Credit Card Reader Terminal, Credit Card Security, EMV EuroPay MasterCard Visa, Mail Order Telephone Order, Point of Sale Tagged with: banks, Card Not Present Transaction, card-present transactions, chip cards, cnp, credit card, debit cards, EMV, merchant, payment gateway, payments, POS, terminal
October 13th, 2015 by Elma Jane
It is difficult to believe that many businesses still do not accept credit or debit cards for payments, while most customers preferred using cards for the following reasons.
- Doesn’t want to carry cash.
- Security and Protection offered by card issuers.
- Desire to earn reward points.
Some of the many advantages for businesses that accept credit card payments include:
Easy and cost efficient – credit card processing has become a highly competitive industry. NTC offers the latest in EMV and NFC technologies that allows businesses to accept contactless payment like Apple and Android Pay. NTC integrates with most POS systems.
Essential for online sales – internet selling is growing. The Internet makes it possible for a small business in a remote location to offer its products to potential customers throughout the nation and even across the world, almost all of those transactions require a credit or debit card.
Increases revenue – people like the convenience and security of paying with a credit or debit card. In fact, 66 percent of point-of-sale transactions use credit, debit or gift cards.
Merchant services accelerate cash flow – credit card transactions process quickly, with proceeds generally available in a bank account within two days or less. That eliminates the time it normally takes checks to clear. It also reduces or eliminates billing and the time spent waiting to receive payment checks from customers.
Reduce transaction risks – Check fraud remains a major problem for U.S. businesses, 77% of businesses were victims of check fraud, only 34% experienced credit card fraud and 92% said they believe new EMV chip and pin, credit cards will significantly reduce fraud at the point of sale.
Setting up a merchant account for your business is as simple as contacting a merchant service provider. A merchant service provider process payments and make sure the money is appropriately withdrawn from a credit card account and placed into the business’s merchant account.
For more details about setting up an account give us a call now! at 888-996-2273.
Posted in Best Practices for Merchants Tagged with: (POS) systems, Android Pay, Apple, Chip and PIN, contactless payment, credit card, debit cards, EMV, Gift Cards, merchant, merchant account, merchant service provider, merchant services, NFC technologies, payments, point of sale
September 14th, 2015 by Elma Jane
The security rules for fraud liability of credit and debit cards will change in the United States, starting October 1, 2015.
The new security rules would prompt major plastic card brands like MasterCard and Visa to upgrade their magnetic stripe based cards to more modern and secure chip technology based cards.
Credit and debit card fraud amount in the U.S. reached around $11.27 billion, in 2012.
With the new rules, any financial institution and payment processing merchant who would not upgrade their cards to chip technology would be held responsible for any committed fraud with their cards instead of their customers. This new rule would effectively transfer the liability in case of a fraud from the consumer to the least secure card provider. The rule specifically says that liability will fall on the bank or retailer with the least secure technology.
If the bank has not given you a new chip card, and you use your magnetic swipe card and there’s resulting fraud, the bank will be responsible for that.
All merchants who do not offer payment terminals that support chip based cards would be held liable for any fraud committed on their premises as well, from October 1. The new rules say that if the card is chip based and the merchants fail to offer a chip based terminal, and a fraud is committed, they would be held liable instead of the card holder.
With chip based cards, the customer would need to insert their card inside a chip enabled payment terminal while making a purchase. Then, they need to confirm the amount and enter a private pin to verify their identity. The customer would also sign for the purchase like using a regular magnetic card.
Besides MasterCard, Visa has already rolled out the new chip based terminals in the U.S. under its Zero Liability Policy.
The chip based cards are more secure compared to the old magnetic technology. That is one of the reasons why the new rules are promoting the chip based technology over the 55 years old magnetic cards.
Not all merchants have to replace their old magnetic terminals and it is still an optional decision, but industry analysts think that the shift of liability in case of fraud from consumers to financial institutions and merchants would likely prompt them to start using chip based technology.
Posted in Best Practices for Merchants, Credit Card Security Tagged with: bank, card holder, card provider, chip card, debit cards, magnetic swipe, magnetic terminals, merchants, payment processing, payment terminals
September 11th, 2015 by Elma Jane
National Transaction Terminals with NFC (near field communication) Capability
To accept Apple Pay transactions at your business, you will need to adopt point-of-sale devices with NFC/contactless readers.
National Transaction offer a range of options to suite your specific needs:
Tablet solutions: Talech with iCMP device and NCR Silver.
Short-range wireless terminals for pay at the table: Bring the point-of-sale to your customers. Ideal for table-service restaurants, curbside pick-up, salons and more.
These terminals are all-in-one solutions with an integrated PIN Pad and printer. The short range terminals use secure, encrypted Bluetooth technology, allowing only the base and terminal to talk to each other, while also monitoring channels to prevent interference from other devices.
The Bluetooth terminals we offer are: VeriFone VX680B and Ingenico iWL220B. (Both Bluetooth Wireless)
Long-range wireless (cellular/mobile) terminals: Have a long-life battery and compact design, which allows you to process transactions anywhere your customers are ideal for deliveries, kiosks and more.
These terminals are all-in-one solutions with an integrated PIN Pad and printer. Phone lines and internet connections are not required to take advantage of our mobile payment solutions.
The GPRS wireless terminals we offer are: VeriFone VX680G and Ingenico iWL250G. (Both GPRS Wireless)
Countertop terminals:
Ingenico iCT250 – has a “magic box” cable management system that prevents cable tangle and clutter. The terminal boasts a color display for improved readability and ease of use.
Verifone VX520 – has a built-in secure software authentication process which prevents unauthorized software applications from being downloaded.
Ingenico iCT220 with iPP320 external PIN pad – has a “magic box” cable management system that prevents cable tangle and clutter, along with a black and white screen for crisp visual clarity. Combine with an iPP320 for a consumer- facing solution to support contactless payments. (Note: the iCT220 device only supports contactless transactions when connected to this external PIN pad).
Whether you need a stand-alone POS terminal, want to take advantage of your existing tablet or PC, or require a wireless or mobile solution, National Transaction Corp., offers numerous user-friendly options. No matter how your customer wants to pay, NTC will help you enable quick and easy transactions from Traditional credit and debit cards, gift cards, smart cards (or EMV), mobile or digital wallets like Apple Pay and eCommerce or MOTO transactions.
Start growing your business quickly by accepting all kinds of credit card payments and debit cards. Choose a state-of-the-art solution so you can accept payment in store or on your mobile device. With transparent pricing, live customer support, no cancellation fees and a secure platform, you’ll be confident you made the right partner for your business with National Transaction Corp.
Learn how easy it can be to accept any contactless or Apple Pay transactions.
Click here for more information about Apple Pay.
For Merchant Account Setup give us a call at 888-996-2273 or visit our website www.nationaltransaction.com
Posted in Best Practices for Merchants, e-commerce & m-commerce, Mail Order Telephone Order, Mobile Point of Sale, Near Field Communication, Point of Sale Tagged with: Apple Pay transactions, contactless readers, Countertop terminals, credit card, debit cards, Digital wallets, ecommerce, Gift Cards, mobile payment, moto, Near Field Communication, nfc, PIN pad, point of sale, POS terminal, smart cards, wireless terminals
September 8th, 2015 by Elma Jane
A card not present transaction (CNP, MO/TO, Mail Order / Telephone Order, MOTOEC) is a payment card transaction made where the cardholder does not or cannot physically present the card for a merchant’s visual examination at the time that an order is given and payment effected, such as for mail-order transactions by mail or fax, or over the telephone or Internet.
The Card Associations created this term to help identify these Transactions, because CNP situations tend to be where the majority of fraudulent activity occurs; it is difficult for a merchant to verify that the actual cardholder is indeed authorizing a purchase.
The card security code system has been set up to reduce the incidence of credit card fraud arising from CNP.
Types of Security codes:
CVC1 or CVV1, encoded on track 2 of the magnetic stripe of the card and used for card present transactions. The purpose of the code is to verify that a payment card is actually in the hand of the merchant. This code is automatically retrieved when the magnetic stripe of a card is swiped on a point-of-sale (card present) device and is verified by the issuer. A limitation is that if the entire card has been duplicated and the magnetic stripe copied, then the code is still valid.
The most cited, is CVV2 or CVC2. This code is often sought by merchants for Card Not Present Transactions occurring by mail, fax, telephone or Internet. In some countries in Western Europe, card issuers require a merchant to obtain the code when the cardholder is not present in person.
Contactless cards and chip cards may supply their own electronically-generated codes, such as iCVV or Dynamic CVV.
Code Location
The card security code is typically the last three or four digits printed, not embossed like the card number, on the signature strip on the back of the card.
American Express Cards have a four-digit code printed on the front side of the card above the number.
Diners Club, Discover, JCB, MasterCard, and Visa Credit and Debit Cards have a three-digit card security code. The code is the final group of numbers printed on the back signature panel of the card.
For Merchant Account Setup give us a call at 888-996-2273 or visit our website www.nationaltransaction.com
Posted in Best Practices for Merchants Tagged with: card transaction, card-not-present, cardholder, chip cards, cnp, contactless cards, credit card, debit cards, magnetic stripe, merchant, moto, security code
August 17th, 2015 by Elma Jane
It can be hard to see the benefits of accepting credit cards for some startups and small business merchants – especially if the business has been cash only since opening day. However, there is a big downside to being cash only and you could really be limiting the customers you bring in.
While cash is the simplest form of payment, but it’s not always the best form of payment for small businesses.
Some consequences of accepting cash only.
- Being cash only can mean you will need to do additional paperwork come tax time. You must file Form 8300, Report of Cash Payments over $10,000 Received in a Trade or Business, if your business receives more than $10,000 in cash from one buyer as a result of a single transaction or two or more related transactions. This same rule applies to cash equivalents including traveler’s checks, bank drafts, cashier’s checks and money orders. The form does require that you have your customer’s name, address and social security number.
- Credit cards and debit cards are very popular; in fact, most people only carry a small amount of cash or no cash at all. Because of this, being cash only can cause your business to lose both existing and potential customers. A cash only policy can make them feel inconvenienced and cause them to take their business elsewhere.
- If your customers don’t have the cash to purchase an item they want from your business, then they are more likely to walk away from the purchase.
- Keeping a large sum of cash at your business can put you at an increased security risk. It can also increase the amount of time you will spend at your business managing finances because of the time it can take to count cash and change.
If your Business is ready to accept credit cards give us a call 888-996-2273 or go to our website www.nationaltransaction.com
Posted in Best Practices for Merchants Tagged with: bank drafts, cash, cashier’s checks, credit cards, debit cards, merchants, money orders, payment, transactions, traveler’s checks
August 13th, 2015 by Elma Jane
The credit card processing industry, have been working towards including EMV technology in all of the point of sale systems.
Many processors have sent out EMV capable devices that will need to be adjusted before they can start accepting EMV card transactions.
See which category you fall into so you are prepared when October 1 rolls around.
First, check and see if your credit card machine has the slot to accept EMV cards (it’s either a slot in front, or on the top of, the unit). If you don’t, you need to contact your processors or sales agent to update your equipment .
If you do have the slot for EMV cards, you’ll need to contact National Transaction to see if your EMV capable machine has been enabled to accept EMV cards.
What is the difference between EMV capable and EMV enabled?
- EMV Capable – EMV capable means that your credit card machine is equipped with the hardware (i.e. the slot) and has the capability to do a transaction, but first you’ll have to update the application to enable you to process the cards. At National Transaction, we have a support specialist to assist you with step-by-step instructions to switch your credit card Point-of-Sale System, from EMV capable to EMV enabled.
- EMV Enabled – When your machine is EMV enabled, your terminal is ready to accept EMV transactions. According to MasterCard, 73 percent of consumers say owning a chip card would encourage them to use their card more often. In addition, 75 percent of consumers expect to use their chip card at the merchants where they shop today. Keeping these numbers in mind, it only makes sense to equip your business with an EMV enabled credit card POS system.
What makes EMV technology so important?
EMV is a global payment system that adds a microprocessor chip into credit cards and debit cards, and reduces the chance a transaction is being made with a stolen or copied credit card. Unlike traditional magnetic-stripe cards, anytime you use an EMV card, the chip in the card creates a unique transaction sequence that can’t be replicated. Because the number will never be valid again, it makes it hard for hackers to fake these cards. If they attempt to use the copied EMV card, the transaction would be denied.
The rollout of EMV technology is ongoing, but even with the October 1 deadline, it’s estimated that only 70 percent of credit cards and 40 percent of debit cards in the U.S. will support EMV. Despite these numbers, that doesn’t mean you shouldn’t update your equipment.
Following the deadline, card present fraud liability will shift to whoever is the least EMV compliant party in a fraudulent transaction.
Make sure that’s not you!
Posted in Best Practices for Merchants, Credit card Processing, Credit Card Reader Terminal, Credit Card Security, EMV EuroPay MasterCard Visa, Point of Sale Tagged with: card present, card transactions, chip, chip card, credit card, credit card processing, debit cards, EMV, EMV capable, EMV enabled, emv technology, magnetic stripe cards, merchants, payment system, point of sale, POS, processors, terminal
July 14th, 2015 by Elma Jane
If you own a business, you should consider opening a merchant account. If you accept credit cards for transactions, you will take your business to a higher level, increase your revenue, and gain new customers. Most people nowadays use credit cards and debit cards to pay for their purchases, so no business should go without processing card payments. Electronic, Credit card processing payments are a must-have for any kind of business including Internet businesses.
If you accept several forms of payments, you will provide your customers with multiple options and you will enhance their experiences. If you do not accept credit cards, the people who prefer to pay for their purchases with credit cards and debit cards will go somewhere else, and you will lose the transaction. So many benefits are attached with merchant accounts and millions of small business owners have found success with them. If you have a merchant account, you will be able to accept Discover, MasterCard, Visa, and American Express from your customers.
With National Transaction, securing Electronic, Credit card payment processing service instore, online and on the go are easy to acquire. It will boost your income, so it is worth the investment. You can apply online for a merchant account, the applications will only take you a few minutes to complete, and you will find out if you have been approved for a merchant account in a day or so.
A credit card processing service will also protect your business and valued customers against fraud. Customers feel safe using credit cards because they know that if their cards get stolen, they can cancel them, dispute the purchases, and get their money back. Your customers will feel safe when they make purchases. Some consumers will not purchase from a company that does not accept credit/debit card.
National Transaction offers advanced payment processing solutions like Currency Conversion, EBT and Debit Cards Processing, E-commerce Gateways, Electronic Check and ACH Transfers, Gift Loyalty Card Programs, Loans and Advances, Mobile Processing and MediPaid, you will definitely benefit from opening a merchant account. National Transaction offers Free CRM and we can even help promote your business through Social Media Sites. We offer a very competitive rate and Customer/Technical Support to our Partners because we answer our phone.
Merchant accounts are a necessity for any kind of business, so don’t wait. Sign up for a merchant account right now and discover what your business can gain from accepting credit cards! With 73 percent of American households owning a credit card, it’s easy to think that everyday credit card usage is a way of life.
Give us a call 888-996-2273 or check our website www.nationaltransaction.com
Posted in Best Practices for Merchants Tagged with: ACH Transfers, Advances, card payments, credit card processing, credit cards, crm, Currency Conversion, debit cards, Debit Cards Processing, e-commerce, EBT, Electronic Check, gateways, Gift Loyalty Card, loans, MediPaid, merchant account, Mobile Processing, payments, transactions
June 16th, 2015 by Elma Jane
When you own a travel agency, a merchant account can take the worry out of the financial side of your business. Since many people prefer to pay for their vacation services with a credit card, your Merchant Account will ensure that you’re able to process those payments as easily and efficiently as possible.
Merchant accounts generally work in real time. Payment processing occurs immediately, with quick authorization, you and your customer will know right away that the payment has gone through. These types of accounts allow your business to accept almost every major brand of credit card. This further benefits your customers by allowing them to pay through the cards that they have.
You can also offer your customers advanced payment processing solutions that include more than simple credit card payments. That’s important in this economic climate, when many people are turning from credit cards to other methods of payment.
Debit cards, checks, pre-paid cards, and electronic transfers are all available through Merchant Accounts.
Debit cards are somewhat treated like credit cards when you have a Merchant Account, ensuring that you’ll receive the promised funds before your client sets foot on their cruise ship or the airplane.
New business should lead to repeat business, and with a loyalty program set up through your Merchant Account, it will! Your merchant account provider can customize a loyalty program for you.
Creating a loyalty program will bring repeat business, increase the amount of money that customers spend with you, attract new customers to your business and, most importantly, keep them coming back.
Online payments are another benefit you’ll enjoy when you set up a Merchant Account. With online payments, your customers can click on your website, set up their own vacation itineraries, and pay for their trips simply by entering their payment data into a secure online form. The payments will be validated instantly, so your customers will know that their vacation has been authorized within seconds, and you will have access to those funds by the following day.
Finally, one of the best things about a merchant account is that the funds will be available to you the next day. Your customer pays you today and you can access the funds tomorrow. This improves your cash flow and makes it possible for you to take care of your business expenses in a timely manner. And, as you know, paying for things on time usually means those things cost you less money.
You’ll save money and time by setting up a merchant account, and you can do it today with National Transaction! (888)-996-2273 www.nationaltransaction.com
Posted in Best Practices for Merchants, Merchant Account Services News Articles, Travel Agency Agents Tagged with: checks, credit card, credit card payments, debit cards, electronic transfers, loyalty program, merchant account, merchant account provider, online payments, payment data, payment processing, payments, pre-paid cards
May 26th, 2015 by Elma Jane
MasterCard is aiming to change the way people transfer money between debit cards, with its new program called MasterCard Send. This first-of-its-kind, global personal payments platform allows consumers to send and receive funds within seconds, rather than waiting for the standard 1-3 business day transfer time.
Unlike most person-to-person (P2P) processors like PayPal, MasterCard Send is not designed specifically for consumers. Instead, it aims to help businesses send disbursements and cash back to customers in something very close to real-time.
Customers can receive direct deposits into their debit card accounts for shipping rebates. There is no waiting for a check in the mail or a long transfer process.
Consumers can still use MasterCard Send to send and receive money from friends and family members. The recipient does not need a debit card to access the funds. Send will also work with programs like Western Union.
According to MasterCard, cash and checks still contribute $1 trillion in global spending every year. MasterCard Send is attempting to be a safer, faster and cheaper alternative to these transactions. The program is now live in the United States.
MasterCard Send is addressing a real need that exists in today’s digital world to enable consumers, businesses, governments and more to have a safe, simple and secure way to transfer and receive funds quickly.
Posted in Financial Services Tagged with: card accounts, cash back, check, consumers, debit cards, direct deposits, funds, MasterCard, p2p, payments, processors, transactions
