Tokenization is a powerful security feature that allows a merchant to support all of their existing business processes that require card data without the risk of holding card data and without any security implications, because tokens are useless to criminals, they can be saved by the merchant as they do not represent any threat.
The liability and costs associated with PCI compliance is substantially reduced and the risk of storing sensitive data is eliminated.
Tokenization applies to credit card and gift card transactions.
Imagine a world where you could accept credit card payments without actually storing any sensitive cardholder data. No more worrying about data breaches, PCI compliance headaches, or the crippling costs of a security breach. That’s the power of tokenization.
Here’s how it works:
Instead of storing sensitive credit card information on your systems, each card number is replaced with a unique, randomly generated “token.” This token is useless to hackers, but it can be used to process payments securely on the merchant account that created the token.
Think of it like a valet ticket:
You hand over your car (the sensitive data) to the valet (the tokenization provider), who gives you a unique ticket (the token). The valet keeps your car safe, and you can use the ticket to retrieve it when needed.
The benefits are immense:
Ironclad Security: Reduce your PCI DSS scope and minimize the risk of costly data breaches. With tokenization, even if your system is compromised, the actual card data remains safe.
Effortless Compliance: Simplify PCI compliance and avoid hefty fines. Tokenization helps you meet the stringent security requirements for handling sensitive cardholder data.
Recurring Billing Made Easy: Securely store tokens for recurring billing or future transactions. This allows you to charge customers later without having to store their sensitive information.
Improved Customer Trust: Demonstrate your commitment to data security and build customer trust. Knowing their information is protected encourages repeat business and loyalty.
Streamlined Checkout: Offer a frictionless checkout experience with saved payment information. Tokenization enables faster and more convenient payments for your customers.
Tokenization is not just a security measure, it’s a strategic advantage:
Reduce costs: Minimize the expenses associated with data breaches and PCI compliance audits.
Boost efficiency: Streamline your payment processes and reduce administrative overhead.
Enhance your reputation: Position your business as a leader in data security and customer trust.
In conclusion:
Tokenization is a game-changer for businesses that accept credit cards. It offers unparalleled security, simplifies compliance, and unlocks new opportunities for growth. Embrace the future of secure payments with tokenization and watch your business thrive.
For Electronic Payments with Tokenization call now 888-996-2273 or click here NationalTransaction.Com
Visa 3-D Secure (3DS) is a security protocol designed to add an extra layer of protection to online credit card transactions.It aims to reduce fraud by verifying the cardholder’s identity before the transaction is authorized.Visa’s implementation of 3DS is called “Visa Secure.”
Here’s how it works:
Transaction Initiation: When a customer makes an online purchase with their Visa card, the merchant’s website communicates with the Visa network to initiate the 3DS process.
Risk Assessment: The issuer (the cardholder’s bank) performs a risk assessment based on various factors, such as the cardholder’s history, the transaction amount, and the merchant’s risk profile.
Authentication: If deemed necessary, the issuer challenges the cardholder to authenticate their identity. This usually involves a step-up authentication method, such as:
One-time password (OTP): Sent to the cardholder’s registered mobile phone or email.
Biometric authentication: Fingerprint scan or facial recognition.
Knowledge-based authentication: Security questions or personal information.
Verification: Once the cardholder successfully authenticates, the issuer confirms their identity to the merchant.
Transaction Completion: The merchant can then proceed to process the transaction with increased confidence that the cardholder is legitimate.
Integration and Implementation:
Merchants need to integrate 3DS into their online payment systems.This typically involves working with their payment gateway provider or acquiring bank to implement the necessary APIs and protocols.Visa provides detailed documentation and support for merchants to integrate Visa Secure.
Benefits and Features of 3DS:
Reduced Fraud: By verifying the cardholder’s identity, 3DS significantly reduces the risk of unauthorized transactions and chargebacks.
Improved Security: Adds an extra layer of security to online payments, protecting both merchants and customers from fraud.
Shift in Liability: In many cases, if a fraudulent transaction occurs after successful 3DS authentication, the liability shifts from the merchant to the issuer.This can save merchants significant costs associated with chargebacks and fraud disputes.
Increased Customer Confidence: Demonstrates a commitment to security and builds trust with customers, encouraging them to complete their purchases.
Enhanced User Experience: The latest version of 3DS (EMV 3DS 2.0) offers a smoother and more user-friendly authentication experience, minimizing friction during checkout.
Support for Mobile and Digital Wallets: 3DS is compatible with various payment channels, including mobile devices and digital wallets, providing a consistent and secure experience across all platforms.
In conclusion: Visa 3-D Secure is a powerful tool for merchants to enhance the security of their online transactions, reduce fraud, and improve customer confidence.
By implementing Visa Secure, merchants can protect themselves from financial losses and provide a safer and more trustworthy shopping experience for their customers.
For e-Commerce Electronic Payments set up with 3D Secure
Let’s talk about your money, and how to make more of it. It used to be a person went to a store or a restaurant and spent money, hard cash. Today money is taking on a new form. It’s digital, it’s electronic and it’s everywhere and anywhere 24/7/365.
Aren’t you stunned when you go to a store and see a line at the cash register and 9 others that have no one working them? Wouldn’t you be just as stunned if you handed a dollar bill and they refused your sale because they couldn’t make change? The point is that payment acceptance is key to making more money. Read more of this article »
Exposure of personal information is a new challenge in todays environment, the initial exposure being a nightmare to unravel. A Javelin Strategy and Research study shows that a single data security breach can cost Billions of dollars in consumer fraud losses. Data security breaches rose 48% from 2011 in 2012 to 1,611 data breaches. Identity theft is on the rise too.
Walmart CEO Mike Duke Expecting $10 Billion in e-commerce payments 2013.
Commenting at a shareholder meeting WalMart CEO Mike Duke expected WalMarts online e-commerce site to bring in $10 Billion in transactions this year.
India Sees Spike in e-commerce and Mobile Payment Investments.
India is seeing deeper saturation of broadband rollouts connecting personal computers and laptops online at a faster pace. Big names such as Intel are keen on India’s development for market opportunities. Amazon and ebay just staked claims to India’s e-commerce playing field with deals to deliver their e-commerce services. Read more of this article »
Over the last couple of years, the payments processing industry has had a major shakeup. Electronic paymentsare the new payment form to watch.
It’s hard to imagine that online shopping used to require you to mail a check or money order to the seller. Forget about sending your credit card information in an email.
In 2015, Apple launched Apple Pay. While usage was low at first, it quickly grew the following year. Competitors such as Samsung and Android have introduced their own digital wallets.
In a world where hackers and skimmers have customers and merchants on edge, payment security is a high priority. Digital wallets make transactions secure by removing the card from them altogether.
Credit card credentials are saved in a digital wallet on a smartphone. The customer can then make payments by placing their phone near a reader and authenticating it on the screen.
Many large companies have adopted digital wallets as a method to accept payments. You can even use Apple Pay in some drive-thrus.
Accepting digital payments is relatively simple. Most are compatible with other contactless Point of Sale systems, and they don’t even charge extra fees for transactions.
Credit Card Processing in the Modern Age
Technology is moving faster than ever, and it’s taking credit card processing with it.
Make sure to follow our blog for more articles about changes in the world of finance.
Before you can start accepting credit card or electronic payments, there are a number of factors to consider.
You will need to decide on a Point of Sale system. Some Merchant Services Providers require you to use only their equipment.
Some of these systems have expensive equipment costs. Others will provide you with free card readers. Companies offering free equipment may do so in exchange for higher processing fees.
Before you choose a Merchant Services Provider, you should look into how they work those fees.
Understanding Processing Fees
Credit card processing fees have several moving parts, so we aren’t going to dive too deeply into how these fees are determined. We will, however, take a broad overview.
Merchant Services Providers will charge either a flat rate, a percentage, or a combination of the two. This fee is called an interchange rate.
Interchange rates vary between card providers, which is why some sellers don’t accept certain credit cards and why many small companies have minimum requirements for credit card payments.
Some Merchant Services Providers don’t charge a flat transaction fee, however, they usually charge a higher percentage for payments.
Each model has its benefits and disadvantages.
Before choosing a Merchant Services Provider, familiarize yourself with their processing fees. Consider how they will fit with your business model. Are most of your transactions smaller or larger? How much will a free card reader save you?
Weigh every option out before you lock yourself into an agreement.
For Payment Consultation call now and speak to our Payment Consultants 888-996-2273!
Avoid declined recurring payments with automated Account Updater.
Target Market: Merchants that accept regular recurring monthly donations like church, or recurring monthly tuition payments for schools or any regular customer you need to invoice.
Account updater advantage – Increased Sales and Retention, Reduce Customer Costs and Reduced Operating and Processing Costs.
Convenient and Transparent Account Updates
Account updater – is a service to automatically update the cards on file. These tools are used to ensure the success of recurring payments. This makes the account update process convenient with little effort by the cardholder to maintain a seamless and transparent update of card account information.
For Electronic Payments Set up and account Updater call now 888-996-2273
When it comes to electronic payments, certain types of businesses are considered high risk.
Most merchants do not realize that electronic payment processors carry a financial risk on merchant accounts, and normally fund merchants prior to receiving payment from the client’s bank.
Essentially, a merchant account is an unsecured loan.
Different factors used to determine when a business is a high risk are:
Types of products
Services they sell how
How they sell them
Online transactions are considered high risk because there are increased risks of fraud.
A key factor used to determine the risk of a business is chargebacks.
Chargebacks include customer refunds and fraudulent transactions.
Payment providers assess this risk to determine the percentage of chargebacks your business is likely to experience.
Businesses that are considered high risk where they take advanced payments:
Travel agencies
Ticketing services
Electronic payments provider is necessary if you want to accept debit and credit card transactions.
For high-risk electronic payments please feel free to call us at 888-996-2273.
