All merchants that accepts, transmit or stores cardholder data are required to be PCI (Payment Card Industry) Compliant. Most believe that because they do not charge the credit cards themselves, they are exempt. Why all agencies are required to be complaint even when they don’t charge credit cards themselves, and some steps to ensure your agency is PCI compliant.
What is PCI compliance?
The Payment Card Industry Data Security Standard (PCI DSS) is a set of requirements designed to ensure that all companies that process, store or transmit credit card information maintain a secure environment. PCI applies to all organizations or merchants, regardless of size or number of transactions, that accepts, transmits or stores any cardholder data. Travel agents accepting, storing and transmitting credit card information to suppliers, are required to be compliant too. Suppliers reinforce this through their travel agent guidelines/contracts. Travel Agency must adhere to the applicable credit card company’s procedures for credit card transactions.
Consequences of Not Being PCI Compliant
If an agency is not PCI compliant, the agency can lose the ability to process credit card payments with that supplier. Not being able to pay with client credit cards can be a serious roadblock for agencies, and an inconvenience for clients.
If you have a merchant account and are found to be out of compliance, you can be fined.
How to be PCI Compliant
Don’t store the CCV security code from the client’s credit card. The client does not have the authority to grant you permission to store their CCV code. The credit card company explicitly forbid storage of the CCV code.
Make sure you securely store any client information, including their credit card number and expiration date. If you use a CRM, ensure that you have a strong password. If your CRM database is stored on your computer hard drive, encrypt it (there is a great encryption software that is free of charge). If you have an IT resource, talk to them about installing a firewall on your network, installing anti-virus and anti-malware protection, and any other steps that you can take to secure your client data even further.
If you keep paper copies of client information, keep it in a locked filing cabinet or desk drawer. When you no longer need their credit card information, cross shred it.
Home based businesses are arguably the most vulnerable simply because they are usually not well protected, according to the PCI Compliance Guide. Having strong passwords, encryption, a firewall, anti-virus and anti-malware protection are all inexpensive steps that you can take to protect your business and your clients’ sensitive data.
If you receive a courtesy call reminding you about PCI Compliance, don’t ignore it.
Posted in Best Practices for Merchants, Credit card Processing, Credit Card Security, Payment Card Industry PCI Security Tagged with: cardholder, cardholder data, cards, CCV, CCV code, credit, credit card company, credit card number, credit card payments, credit card transactions, credit cards, crm, CRM database, data, database, encryption software, merchant account, Merchant's, network, Payment Card Industry, PCI, security code, transactions, travel agents
March 10th, 2015 by Elma Jane
If you can’t accept credit cards for your business, you are losing out on potential revenue. Most people don’t carry more than $20 in cash with them at a time, and people who use credit cards tend to spend more than their cash-carrying counterparts.
These days you can turn your smartphone or tablet into a credit card reader, but which service should you choose? What do you need to consider when deciding?
NTC is here to help you understand all the intricacies of taking credit card payments with your smartphone or credit card.
Credit card reader or Wedge are useful in a variety of industries and for businesses of all sizes. Arts and crafts business accepting credit card payments at conventions and other events. A pub that gives its servers credit card readers rather than having to pay for everything at the bar. POS systems with a mobile integration can swipe your card on the spot rather than taking credit cards over the phone when ordering delivery.
If you work in one of these fields it might be time to think about getting a wedge:
Arts and crafts vendors: Do you sell your wares at conventions, art shows, and other big events? You could be a book reseller, an artist, a jewelry maker, a clothing retailer, or even a makeup seller.
Food Service: Food trucks were among the earliest adopters of mobile card readers, but there is no shortage of restaurants that are using them now. There are companies both offer POS systems in addition to their mobile card readers, which is perfect for delivery services.
Service providers: If you don’t have a brick-and-mortar office or base of operation where customers visit you, or if you conduct your business in your customers’ homes (carpet cleaners, plumbers, lawn care, mobile dog groomers, exterminators, etc.), a credit card reader/wedge gives you flexibility as well as credibility, as well as added security.
Understanding the Costs of Accepting Credit Card Payments
In the traditional business model, to accept credit card payments you would have to set up a merchant account. A merchant account typically entails a detailed look at your credit history and business.
Credit card companies assess a small fee to merchants for processing payments. With merchant accounts and card readers, the cost is built in and deducted automatically, so you don’t have to worry about paying it yourself. With a merchant account, you typically get lower rates because of the decreased risk.
It’s not just the standard fees that you need to worry about when you want to accept credit card payments. There are costs hidden everywhere, so let’s address some of these issues:
Internet Availability Typically, smartphone and tablet card readers need some sort of Internet connectivity, via a cellular signal or Wi-Fi. Most smartphones these days are capable of becoming Wi-Fi hotspots, so you can create your own Wi-Fi. However, this option relies on your phone’s data plan. The more transactions you make, the more data you use.
Compatibility You also need to make sure that your devices are compatible with the card reader. Check the list of compatible devices before you commit to one service over another.
Also note that you’re going to usually have to enable location services on your phone.
Card Compatibility, Manual Entry Fees, Location There are card readers that seems to work best with a specific device. You’re typically going to pay more for manually entering credit card numbers because of the greater risk – the card doesn’t have to physically be present to complete the transaction.
Likewise, you’re usually going to pay more for accepting international cards, and you’re not always going to be able to accept payments outside the U.S.
Taxes and Tips Several mobile credit card readers will let you add sales tax to the base purchase without requiring you to calculate it, which is handy if you’re not fond of math or just want the transaction to go more quickly.
As an alternative, you can build the sales tax into the listed prices, which some of your customers might appreciate.
Finally, depending on your industry, you may want to check that the credit card reader you use allows your customers to add a tip.
Time to Get Your Money The final cost to consider for credit card readers is more of a convenience fee than anything — it’s the time before you can access your money.
If you’re in a high-risk industry or have a high volume of business, you are probably better off obtaining a merchant account and using one of their mobile solutions.
You’re also going to want to worry about refunds and chargebacks. If, for whatever reason, a consumer complains to his or her credit card company and there’s a chargeback.
Features to look For in Your Credit Card Reader Features-wise, you can at least expect the basics to remain consistent across smartphone credit card readers: you can swipe cards, manually key them in, and issue receipts. It’s the little things that will ultimately set one service provider apart from the rest. Some of the things you may want to look out for include:
Record-Keeping for Cash and Checks Sure, you can manage your cash intake the old fashioned way and let your bank deal with checks. But some credit card readers, (which doesn’t actually require you to swipe cards, but more on that later) will let you create digital receipts for cash and check transactions as well.
POS Integration Depending on your needs, you might want to look for a service that has easy POS integration.
E-Commerce Integration Likewise, look for easy integration with an online store, if you have one. Easy integration is ideal for centralizing your accounts.
Accounting Integration & More Do you use an accounting service? If so, you might prefer the ability to transfer your data directly from your card swiping service to your accounting software.
Invoicing If you do custom orders, offer services, or provide goods to a business, you’re all too familiar with invoices. With some services, you can generate invoices through them and send them to clients via email. The biggest advantage to this is simply that you get your money quicker because there’s no need to cut a check and send it through snail mail.
Voids and Refunds It’s unfortunate, but you do need to make accommodations to process refunds and void transactions. Sometimes your finger slips on a key and you don’t notice until afterward, and sometimes the customer just changes their mind. Make sure that you understand how to use these features in whichever service you choose.
Card Reader Design Needless to say there is more than a bit of awkwardness trying to balance a phone with a 5.1-inch screen in your hand while also stabilizing the card reader while swiping the card. Especially when you’re working with limited table space. It’s worth looking at the card reader and the device it’s attached to and making sure that the design works for you.
Permissions for Multiple Users Do you have several employees? The ability to give permissions to multiple users comes in handy here. With it, you can enable employees (or your friends) to accept payments without giving them full access to your account. This is great if you happen to have multiple booths at events, or if you send multiple employees out on location and each one needs to be able to accept payments.
Accepting credit card payments doesn’t have to be a terrifying prospect, even if you’re running just a small-time business. You can get a mobile credit card reader for free in many cases, and while you won’t pay the lower fees associated with traditional merchant accounts, the costs are still readily manageable. What you need to consider are the hidden costs — not necessarily in the service providers, but the ones that come from using a data connection, or requiring Wi-Fi. How soon you get your money should also be a top priority.
Posted in Best Practices for Merchants, Credit Card Reader Terminal, Mobile Payments, Mobile Point of Sale, Smartphone, smartSD Cards Tagged with: (POS) systems, card reader, chargebacks, credit card reader, credit cards, e-commerce, high risk, merchant account, Merchant's, mobile card readers, mobile integration, POS, processing payments, Service providers, wedge
August 29th, 2014 by Elma Jane
High risk credit card processing is electronic payment processing for businesses deemed as HIGH RISK by the MERCHANT SERVICES INDUSTRY
The high risk segment of payment processing has become more important as banks and ISO’s have begun to tighten up their credit restrictions and underwriting policies. Businesses are classified as high risk primarily because of their product or service and the way they go to market. In merchant services, risk is related to CHARGEBACKS or customer disputes.
The more likely a business to have chargebacks, the higher risk the business. For instance, online businesses selling a weight loss product through a free trial offer, is more likely to have chargebacks than a retail store selling the same weight loss product.
Merchants are often unaware their business falls into the high risk category when they first start shopping for a merchant account. Getting a high risk merchant account can be difficult.
These providers have more stringent requirements and the application process is longer compared to traditional merchant account providers.
High risk businesses should expect to pay higher rates and fees for payment processing services. As a general rule of thumb, merchants should count on paying at least more than a traditional merchant account. Most high risk merchant accounts also require a contract of at least 18 months, whereas low risk providers offer accounts without cancellation fees or contracts.
ROLLING RESERVES are also a big part of high risk credit card processing. Most high risk merchants have some sort of rolling reserve placed on the account, especially new accounts without any processing history. A Reserve refers to an account where a percentage of the funds from transactions are held in reserve to cover against any chargebacks or fees that the processor may not be able to collect from the merchant. This is similar to a security deposit, but merchants don’t have to pay it up front. Reserves are a pain point for many small high risk merchants, but they are definitely necessary and without them, processors would not accept any high risk merchants at all.
What Businesses Are High Risk?
As mentioned earlier, businesses are usually classified as high risk due to the product or service they offer, however merchants with severely damaged credit or a recent bankruptcy can also be considered high risk. Below are just of the few common high risk merchant categories:
Adult Websites
Cigars & Pipe Tobacco Online
Collection Agencies
Credit Repair
Debt Consolidation
E-Books & Software
Electronic Cigarettes
Firearms – Online
High Ticket & High Volume
Medical Marijuana Dispensaries
Multi Level Marketing & Business Opportunities
Nutraceuticals like weight loss supplements, cleansers etc.
Penny Auctions
Sports Betting Advice
Ticket Brokers – Online Tickets
TMF Merchants
Travel & Timeshare
Unfortunately this list is growing and some credit card processing companies even classify any start up Internet business, that doesn’t have extensive financials to be high risk. With the recent economic recession in the United States, there has been an increase in these start up Internet ventures. People are either looking to supplement their income or start their own business instead of looking for work.
How To Protect Your Business
Accepting credit cards is the single most important part of most online businesses. Unfortunately, many successful businesses go under after having their merchant account shut down. High risk merchants should always be cognizant of their merchant account and pay attention to chargeback percentages. Below are some tips for high risk merchants looking for payment processing solutions.
Be Upfront: Make sure your processor knows exactly what you sell and how you market the product/service. If they don’t accept your business type, keep shopping for a new merchant account provider. Many merchants will try to fly under the radar by not revealing all their products or fully disclose their marketing methods to the processor. This is a bad move, the processor will eventually find out the details about your business. This is usually from doing an audit on your transactions and contacting your customers.
Negotiate Every 3 Months: Credit card processing companies underwrite applications based on previous processing history. If there is no previous history, the account is riskier and the terms offered are usually more expensive and restrictive. You can always re-negotiate your rates, reserves and other contract terms with your current processor. Once they have 3 months of history to evaluate, they may be able to offer you a better deal. Three months of history is the magic number for most processors. If you applied without the previous history and were declined, there is a chance the same processor will approve your application if you provide 3 months of previous statements.
Prepare For The Worst: All high risk merchants should keep at least 2 active merchant accounts, from different providers. You never know when underwriting guidelines might change, or you may have an influx of chargebacks. Having a backup account or even multiple back up accounts is a good idea. Many high risk providers offer a load balancing gateway, which allows for multiple merchant accounts to be integrated into one payment gateway. This way you can spread transactions across multiple accounts, through one shopping cart/gateway.
Posted in Best Practices for Merchants Tagged with: account, account providers, accounts, banks, card, chargebacks, contract, credit, credit card processing, credit restrictions, customer, customers, deposit, electronic payment, fees, financials, gateway, High risk credit card, High Ticket & High Volume, ISOs, low risk, marketing, merchant, merchant account, merchant services, multiple accounts, payment gateway, payment processing, processing services, processing solutions, processor, product, Rates, reserves, retail store, risk, ROLLING RESERVES, Security, security deposit, service, shopping cart, statements, terms, TMF Merchants, transactions, travel, underwriting
May 21st, 2014 by Elma Jane
Mobile credit card processing is way cheaper than traditional point-of-sale (POS) systems. Accepting credit cards using mobile devices is stressful, not to mention a hassle to set up and customers would never dare compromise security by saving or swiping their credit cards on a mobile device. Some of the many myths surrounding mobile payments, which allow merchants to process credit card payments using smartphones and tablets. Merchants process payments using a physical credit card reader attached to a mobile device or by scanning previously stored credit card information from a mobile app, as is the case with mobile wallets. Benefits include convenience, a streamlined POS system and access to a breadth of business opportunities based on collected consumer data. Nevertheless, mobile payments as a whole remains a hotly debated topic among retailers, customers and industry experts alike.
Although mobile payment adoption has been slow, consumers are steadily shifting their preferences as an increasing number of merchants implement mobile payment technologies (made easier and more accessible by major mobile payment players such as Square and PayPal). To stay competitive, it’s more important than ever for small businesses to stay current and understand where mobile payment technology is heading.
If you’re considering adopting mobile payments or are simply curious about the technology, here are mobile payment myths that you may have heard, but are completely untrue.
All rates are conveniently the same. Thanks to the marketing of big players like Square and PayPal – which are not actually credit card processors, but aggregators rates can vary widely and significantly. For instance, consider that the average debit rate is 1.35 percent. Square’s is 2.75 percent and PayPal Here’s is 2.7 percent, so customers will have to pay an additional 1.41 percent and 1.35 percent, respectively, using these two services. Some cards also get charged well over 4 percent, such as foreign rewards cards. These companies profit & mobile customers lose. Always read the fine print.
Credit card information is stored on my mobile device after a transaction. Good mobile developers do not store any critical information on the device. That information should only be transferred through an encrypted, secure handshake between the application and the processor. No information should be stored or left hanging around following the transaction.
I already have a POS system – the hassle isn’t worth it. Mobile payments offer more flexibility to reach the customer than ever before. No longer are sales people tied to a cash register and counters to finish the sale. That flexibility can mean the difference between revenue and a lost sale. Mobile payments also have the latest technology to track sales, log revenue, fight chargebacks, and analyze performance quickly and easily.
If we build it, they will come. Many wallet providers believe that if you simply build a new mobile payment method into the phones, consumers will adopt it as their new wallet. This includes proponents of NFC technology, QR codes, Bluetooth and other technologies, but given very few merchants have the POS systems to accept these new types of technologies, consumers have not adopted. Currently, only 6.6 percent of merchants can accept NFC, and even less for QR codes or BLE technology, hence the extremely slow adoption rate. Simply put, the new solutions are NOT convenient, and do not replace consumers’ existing wallets, not even close.
It raises the risk of fraud. Fraud’s always a concern. However, since data isn’t stored on the device for Square and others, the data is stored on their servers, the risk is lessened. For example, there’s no need for you to fear one of your employees walking out with your tablet and downloading all of your customers’ info from the tablet. There’s also no heightened fraud risk for data loss if a tablet or mobile device is ever sold.
Mobile processing apps are error-free. Data corruption glitches do happen on wireless mobile devices. A merchant using mobile credit card processing apps needs to be more diligent to review their mobile processing transactions. Mobile technology is fantastic when it works.
Mobile wallets are about to happen. They aren’t about to happen, especially in developed markets like the U.S. It took 60 years to put in the banking infrastructure we have today and it will take years for mobile wallets to achieve critical mass here.
Setup is difficult and complicated. Setting up usually just involves downloading the vendor’s app and following the necessary steps to get the hardware and software up and running. The beauty of modern payment solutions is that like most mobile apps, they are built to be user-friendly and intuitive so merchants would have little trouble setting them up. Most mobile payment providers offer customer support as well, so you can always give them a call in the unlikely event that you have trouble setting up the system.
The biggest business opportunity in the mobile payments space is in developed markets. While most investments and activity in the Mobile Point of Sale space take place today in developed markets (North America and Western Europe), the largest opportunity is actually in emerging markets where most merchants are informal and by definition can’t get a merchant account to accept card payments. Credit and debit card penetration is higher in developed markets, but informal merchants account for the majority of payments volume in emerging markets and all those transactions are conducted in cash today.
Wireless devices are unreliable. Reliability is very often brought up as I think many businesses are wary of fully wireless setups. I think this is partly justified, but very easily mitigated, for example with a separate Wi-Fi network solely for point of sale and payments. With the right device, network equipment, software and card processor, reliability shouldn’t be an issue.
Posted in Best Practices for Merchants, Mobile Payments, Mobile Point of Sale, Smartphone Tagged with: (POS) systems, aggregators rates, apps, BLE technology, bluetooth, card, card processor, card reader, cash, cash register, chargebacks, consumer data, credit, credit card payments, credit card processing, credit card processors, credit card reader, credit-card, customer support, data, data loss, debit card, debit rate, device, fraud, fraud risk, hardware, industry experts, merchant account, Merchant's, mobile, mobile app, mobile credit card processing, Mobile Devices, Mobile Payments, mobile point of sale, Mobile processing apps, mobile processing transactions, mobile technology, mobile wallets, network, network equipment, nfc, nfc technology, payment solutions, payment technology, PayPal, phones, point of sale, qr codes, retailers, rewards cards, Security, Smartphones, software, Square, tablet, tablets, vendor's app, wallet providers, Wi-Fi network, wireless mobile, wireless mobile devices
May 21st, 2014 by Elma Jane
There are no enforced standards in the card processing industry regarding rates, fees, and contractual terms. It is possible for two providers to offer seemingly the same rates and fees that result in different processing costs.
Excessive Monthly, Annual, or Quarterly Fees
There are numerous monthly, annual, or quarterly fees merchants may see on their statements each month. Many merchants pay far more than they should for these fees. The fees may have names like statement fee, service fee, membership fee, regulatory fee, PCI fee, and host of other names. The fair amount each merchant should pay for these fees varies by sales volume and merchant type. Also, the amount a merchant pays for any given fee isn’t as important as the overall processing cost. These are general guidelines; some merchants should pay far less. If you are currently paying more, it may be a good time to review your overall processing cost including your pricing plan, rates, and fees.
Excessive Payment Gateway Fees
A payment gateway route transactions from the merchant’s website to the provider. Some retail point-of-sales devices require a gateway to route the transactions. Merchants generally pay a per-month and a per-transaction fee for use of the gateway. As a rule, the direct cost to process through the gateway is a few cents per transaction.
PCI Non-compliance or Non-validation Fee
Many providers now charge a monthly non-compliance or non-validation fee if the merchant is not PCI compliant. This fee may be in addition to a monthly, quarterly, or annual PCI fee. Supposedly, providers charge the non-compliant or non-validation fee as an incentive for merchants to become compliant. Nonetheless, some providers use this fee more for revenue generation, than as an incentive. Some providers do not charge this fee at all.
Merchants should not change providers because of this fee. Instead, the merchants should become PCI compliant to eliminate the fee and reduce the probability of being breached, which could easily result in huge monetary penalties – tens of thousands of dollars. To become compliant, merchants should complete the PCI Self-Assessment Questionnaire and adhere to the PCI requirements, which may require quarterly scans. In short, if a merchant is being charged a non-compliance or non-validation fee, it is as much the merchant’s fault as anyone else.
Visa FANF Fee
In 2012, Visa started charging providers a Fixed Acquirer Network Fee (FANF). The actual fee charged by Visa is dependent on the merchant type. The fee for customer-present retail merchants is based on the number of locations. The cost for ecommerce and fast food merchants is based on the volume of business. Customer-present retail merchants that have non-swiped transactions can also pay an additional customer-not-present FANF fee.
Most aggregators – i.e., merchant account providers that group multiple merchants into a single merchant account, such as Square, PayPal – integrate the FANF cost into their rates and fees versus itemizing them out separately. Most traditional providers properly pass through the actual Visa FANF fee to their merchants. However, there are a few that treat this fee as another hidden revenue stream. I’ve seen providers charge a flat monthly fee for customer-present merchants and I’ve seen the FANF fee inflated by as much as 50 percent for ecommerce merchants. Keep in mind when reviewing that the fee is generally based on the volume of the prior month. In order words, the fee you see on your statement for April activity is likely based on the March volume, as providers need to know the monthly Visa volume before they can assess the fee.
Unusual Discover Card Fees
For Discover transactions, some providers charge a higher percentage, or higher per-item fee, or monthly access fee.
Posted in Best Practices for Merchants, Credit card Processing Tagged with: (FANF), access fee, aggregators, breached, card processing industry, compliant, contractual terms, customer-not-present, customer-present retail merchants, devices, Discover transactions, ecommerce, ecommerce merchants, fast food merchants, fees, Fixed Acquirer Network Fee, flat monthly fee, gateway, integrate, membership fee, merchant account, merchant account providers, merchant type, Merchant's, merchant’s website, monetary penalties, non-compliance, non-swiped transactions, non-validation fee, payment gateway, PayPal, PCI fee, PCI non-compliance, PCI requirements, PCI Self-Assessment Questionnaire, pci-compliant, point-of-sales, pricing plan, processing cost, processing costs, provider, provider's, quarterly fees, Rates, regulatory fee, retail, retail point-of-sales devices, revenue, route transactions, sales volume, service fee, Square, statement, statement fee, statements, transactions, visa, Visa volume, website
February 20th, 2014 by Elma Jane
Android-iPhone-Credit-Card-Reader
Several options exist for mobile credit card processing.
Credit card processing on iPhone/ipad/Android/BlackBerry or Tablets – Using NTC’s portable credit card readers, merchants can now swipe credit cards on iPad or Android tablet devices. NTC’s Virtual Merchant solution allows users to download a secure application to interfere your smartphone with our merchant account services seamlessly. The application and credit card processing data on the carriers network or a WiFi connection to the internet.
NTC’s MagTek Bullet Swipe Credit Card Reader for Android Phones and Tablets.
Using any Android 2.2. or higher device you can process credit card transactions securely to the smartphone via Bluetooth and utilize wireless devices internet connection (WiFi or Carrier) to send the credit card processing data encrypted for processing approval.
Security anywhere. With the BulleT Secure Credit Card Reader Authenticator (SCRA), security comes with the flexibility and portability of a Bluetooth wireless interface. Small enough to fit into the palm of your hand, the BulleT enables secure wireless communications with a PC or mobile phone using the popular Bluetooth interface. Not only does the BulleT encrypt card data from the moment the card is swiped, but it also enables card authentication to immediately detect counterfeit or altered cards.
Ideal for merchant services accounts and financial institutions’’ mobile credit card processing, NTC’s BulleT offers MagnaSafe credit card processing security features with the convenience of a Bluetooth interface. This powerful combination assures credit card data protection, transaction security and convenience needed to secure mobile credit card processing with strong encryption and 2-factor authentication. The BulleT is specifically designed to leverage the existing magnetic stripe credit card reader as a secure token empowering cardholders with the freedom and confidence of knowing that their credit card transactions are secure and protected anytime, anywhere. Android Credit Card Swipe Reader for Android Phones and Tablets on your wireless mobile merchant account.
NTC’s MagTek iDynamo Credit Card processing swipe reader for iPhone and Ipad.
Credit card processing on an iPhone has never been easier. Simply attach NTC’s iDynamo card reader to your iPhone or iPad device, install our Virtual Merchant software from the App Store and you’re ready to go. Take advantage of lower credit card processing rates by processing swiped transactions instead of keying the credit card in later and get paid faster. From the company that leads with Security from the Inside MagTek has done it again with the iDynamo, a secure card reader authenticator (SCRA) designed to work with the iPhone and iPad. The iDynamo offers MagnasafeTM security and delivers open standards encryptions with simple, yet proven DUKPT key management, immediate tokenization of card data and MagnePrint card authentication to maximize data protection and prevent the use of counterfeit cards. Mobile merchants can now leverage the power of their iPhone/iPod Touch products without the worries of handling or storing sensitive card data at any time. Ideal for wireless mobile merchant accounts and mobile credit card processing, the iDynamo offers MagneSafe security features combined with the power of iPhone and iPod Touch products. This powerful combination assures convenience and cost savings, while maximizing credit card data protection and credit card transaction security from the moment the card is swiped all the way to authorization. No other credit card reader beats the protection offered by a MagnaSafe product.
Other credit card devices claim to encrypt data in the reader. NTC’s iDynamo encrypts the data inside the read head, closest to the magnetic stripe and offers additional credit card security layers with immediate tokenization of card data and MagnePrint card authentication. This layered approach to security far exceeds the protection of encryption by itself, decreases the scope of PCI compliance, and reduces fraud.
NTC’s iDynamo is rugged and affordable, so it not only withstands real world use, it performs to the high standards set by MagTek as the leader in magnetic credit card swipe reading products for nearly 40 years.
Posted in Credit card Processing, Credit Card Reader Terminal, Credit Card Security, Digital Wallet Privacy, e-commerce & m-commerce, Electronic Payments, Internet Payment Gateway, Merchant Services Account, Mobile Payments, Mobile Point of Sale, Payment Card Industry PCI Security, Smartphone Tagged with: Android, android phones and tablets, authenticator, blackberry, bluetooth, card authentication, credit card processing data, devices, encrypt card data, encrypted, internet, ipad, Iphone, magnetic stripe, magtek bullet, merchant account, merchant services accounts, Merchant's, mobile credit card processing, portable credit card readers, process credit card transactions, processing approval, secure, secure application, secure token, smartphone, swipe credit card reader, swipe credit cards, tablets, transaction security, virtual merchant, wifi, wireless devices internet connection
January 21st, 2014 by Elma Jane
A “cryptocurrency” is a peer-to-peer, decentralized, digital currency. Cryptocurrencies offer the potential for merchants to one day break the stranglehold of credit card processing fees. Cryptocurrencies are a disruptive technology that should be actively followed and considered. After all, online commerce is itself a disruptive technology.
Bitcoin
Bitcoin’s high cryptographic security allows it to process transactions in a very efficient and inexpensive way. You can make and receive payments using the Bitcoin network with little or no fees, and without a merchant account. Payments are made from a wallet application, either on your computer or smartphone, by entering the recipient’s address, the payment amount, and pressing send. To make it easier to enter a recipient’s address, many wallets can obtain the address by scanning a QR code or touching two phones together with NFC technology. Market Cap: $10.6 billion (12.1 million coins).
Bitcoin is the first implementation of a cryptocurrency, which was first described in 1998 by Wei Dai and specified by Satoshi Nakamoto in 2009, establishing a decentralized form of money that uses cryptography to control its creation and transactions. New Bitcoins are generated by a competitive and decentralized process called “mining,” the process of spending computing power to process transactions, secure the network, and keep everyone in the system synchronized together. The number of new Bitcoins created each year is automatically halved over time until Bitcoin issuance halts completely with a total of 21 million Bitcoins in existence.
Feathercoin – is based on Litecoin’s Scrypt-based hashing algorithm for GPU mining, rather than requiring Bitcoin’s expensive ASIC mining hardware. Feathercoin uses advanced checkpointing to provide additional security through a form of centralization without having to redistribute the Feathercoin software. At mining completion, 336 million coins will be produced. Market Cap: $11 million (26.2 million coins).
Litecoin – is based on the Bitcoin protocol, but differs from Bitcoin in that it can be efficiently mined with consumer-grade hardware. Litecoin provides faster transaction confirmations and uses a mining proof-of-work algorithm to target the regular computers with GPUs — graphics processing unite — most people already have. Litecoin provides a mining algorithm that can run at the same time on the same hardware used to mine Bitcoins. The Litecoin network is scheduled to produce 84 million currency units. Market Cap: $731 million (23.9 million coins).
Megacoin – raises the most red flags among this list of cryptocurrencies. Launched just six months ago, fifty percent of the total coins have been mined. Upon mining completion, only 42 million coins will exist. Its branding might lead an investor to believe it is associated with billionaire Kim Dotcom’s Mega.co.nz, but there is no connection. If you are interested in monitoring the fate of the more speculative cryptocurrencies, this is one to watch. Market Cap: $15.3 million (21.2 million coins).
Namecoin – is based on the Bitcoin source code. A cryptocurrency, Namecoin also acts as a DNS, a decentralize domain name system to buy, register, configure, and sell domains. The first project using Namecoin is the .bit domain. Market Cap: $44.4 million (7.4 million coins).
Peercoin – is a cryptocurrency project forked from Bitcoin that strives to achieve energy efficiency and increased security. Like other cryptocurrencies, initial coins are mined through the more commonly used proof-of-work hashing process. However, unlike other coins, as the hashing difficulty increases over time, users continue to be rewarded with coins generated by the additional proof-of-stake algorithm. Unlike most cryptocurrencies, Peercoin does not have a fixed money supply. Market Cap: $90.1 million (20.9 million coins).
Primecoin – is the first cryptocurrency with non-hashcash proof-of-work. Primecoin’s proof-of-work is based on searching for prime number chains, providing potential scientific value in addition to minting and security for the network. Similar to Bitcoin, Primecoin enables instant payments to anyone, anywhere in the world. It also uses peer-to-peer technology to operate with no central authority. Primecoin is also the name of the open source software that enables the use of this currency. Market Cap: $13.8 million (3.5 million coins).
ProtoShares – are used to mine Distribute Autonomous Corporation (DAC) backed cyrptocurrencies while they are still in development by Invictus Innovations. DACs are essentially automated businesses that perform services. And so ProtoShares are stakes in future cryptocurrency platforms. Cryptocurrencies under development are BitShares for asset trading and DomainShares for domain services. Protoshares will achieve a maximum supply of approximately 2 million coins in 2 years. BitShares money supply will be about 20 million coins. Market Cap: $23.1 million (1.1 million coins).
Quark – is a cryptocurrency that focuses on enhanced security, using nine separate rounds of encryption and six different algorithms. Quark is mined by CPU only, with 247 million mined in the first six month and then an additional 1 million units mined every year. Quark coin will continue to release coins in perpetuity at an inflation rate of .5% per year. Market Cap: $47.4 million (246.3 million coins).
Worldcoin – seeks to become the cryptocurrency of choice for merchants and consumers for their everyday transactions. Transactions are fully confirmed in about 60 seconds. Due to frequent block generation (30 seconds), the network supports more transactions without a need to modify the software in the future. At mining completion, 265 million coins will be produced. Market Cap: $20.6 million (35.2 million coins).
Posted in e-commerce & m-commerce, Electronic Payments, Financial Services, Internet Payment Gateway, Mobile Payments, Near Field Communication Tagged with: asic mining, bitcoin, credit card processing, cryptocurrencies, cryptocurrency, cryptographic security, decentralized, gpu mining, hashing algorithm, make and receive payments, merchant account, nfc technology, online commerce, payment amount, peer-to-peer, process transactions, QR code, wallet application
December 12th, 2013 by Elma Jane
Virtual Merchant Processing Gateway
Virtual Merchant
A virtual merchant is a website that sells goods and services to the public via online transactions with debit and credit card processing. The end result is a fully online experience where consumers can virtually visit a store to browse goods, purchase them fully online and receive them in the mail several days later, all from the comfort of your personal computer.
Virtual Merchant Element
Virtual merchants are made up of multiple features that basically make a website into an online store. Online stores provide e-commerce capabilities in the form of processing payments for orders and then shipping the goods or services either digitally or physically. Some brick and mortar companies may create a Web presence that only describes the store or displays the goods it sells, but they may not sell anything online.
Virtual merchants are a different breed from simple informational websites, utilizing a merchant account to create a secure online storefront. Merchant accounts create a contract between the store and online credit card processing companies. As part of this merchant account agreement, the virtual merchant pays the processor vendor a percentage of each transaction made via the online store. In some cases, this fee comes out to a monthly rate with a set per-transaction fee.
Virtual Merchant Services
Many virtual merchant services exist that cater to both online and offline business presences, though many that specialize in online retail offer more features and functionalities. These service providers offer virtual terminals to create a fully-functional payment gateway for processing purchases and creating a fluid shopping experience. Companies like National Transaction Corporation stand out as among the most popular of options due to their low merchant account fees and comprehensive virtual merchant services.
Benefits of Virtual Merchant
Virtual merchants expand the functionality of a website beyond a simple informational resource into a usable storefront. As is the case with most any type of online service, a virtual merchant service will help reduce overall work and costs associated with creating an online storefront, freeing you up to run your business as it was meant to be.
Using virtual merchant services for your website can benefit business in the following ways:
1. Easily integrates with your existing website for brand continuity
2. Facilitates more positive sales experiences
3. Improves customer service levels
4. Reduces administration and maintenance times for online retail websites
5. Removes geographic barrier from consumers, allowing for national and international sales
Secure information
Making each transaction as secure as possible becomes a main selling point of any company trying to build credibility through a Web presence. Virtual merchant services become an ideal solution as they offer all the necessary security measures to protect and keep private each buyer’s payment information.
The end result becomes that the payment process is protected through secured-socket layering (SSL) encryption to prevent data interception during an order, and account information is stored in multi-tiered firewall protection.
Straightforward online ordering
The most important part of any online purchasing experience is the ease of the ordering process. Through the use of features like a shopping cart, purchasing all items in the cart and creating an account to remember purchasing information all contributes to customer retention. When a consumer chooses to buy their goods online, a typical order processing form will entail entering credit card and billing address information as well as a shipping address and shipping options.
Each of these functionalities is ultimately governed through virtual merchant software to ensure a seamless and painless experience. The software is often available in one of two formats, either hosted or in-house. As a hosted solution, the virtual merchant service maintains the payment portal and allows you to edit its look and essentially create your store on their servers and databases. As an in-house solution, you install the software onto your own website servers and integrate the merchant application into the existing website. Both offer inherent benefits from customization to reliable management, but it ultimately depends on a company’s overall needs.
Posted in Best Practices for Merchants, Credit card Processing, Credit Card Reader Terminal, Credit Card Security, e-commerce & m-commerce, Electronic Payments, Internet Payment Gateway, Mobile Point of Sale Tagged with: credit card processing, debit and credit card processing, digitally, e-commerce, hosted, low merchant account fees, merchant account, online retail websites, online transactions, payment gateway, payment process, per-transaction, processing payments, processing purchases, processor, secure, store, storefront, transaction, virtual merchant, virtual terminals, virtually, website
October 24th, 2013 by Elma Jane
You will be happy to learn that these days there is less hassle when setting up credit card payments online. In the past, companies were required to open a merchant account through a bank in order to be able to accept credit cards. Today, several services enable you to accept credit cards online without opening your own merchant account.
With more than 50 million users worldwide, Paypal is probably the most widely used such service. The company’s Payflow service is a turn-key solution with several added advantages such as recurring billing and fraud protection.
If you still want to take actual credit card payments online, a merchant account service is your best option. To open an Internet merchant account, you must fill in a merchant application and provide support documents. First, you must supply proof that you established a checking account for your Internet business.
If you have sole proprietorship or a micro business, you can open either a personal checking account or business checking account. If you opt for a personal checking account, the account must be in the name of the sole proprietor. If your internet business is a corporation, you must set up a corporate checking account.
This account will be used to deposit sales generated through your internet merchant account, but also to withdraw fees such as online payment gateway fees.
Posted in Best Practices for Merchants, Credit card Processing, e-commerce & m-commerce, Electronic Payments, Internet Payment Gateway, Visa MasterCard American Express Tagged with: accept, application, checking account, companies, credit-card, deposit, fraud protection, internet business, merchant account, merchant account service, micro business, online, payment gateway fees, payments, PayPal, recurring billing, sales, support, turn-key, worldwide
October 3rd, 2013 by Elma Jane
National Transaction Gift Card Programs
Features & Benefits
Why National Transaction Gift Card? A gift card program offers you a great opportunity to boost sales by increasing customer loyalty and enhancing your business brand. Gift cards are used like credit cards and can be loaded with any dollar amount. NTC offers customized gift card processing merchant services tailored to your gift card processing needs. It’s secured and easy to manage.
Benefits to Consider:
Brand Building and Loyalty Gift cards can be a great source of advertising for your business. Gift cards are re-loadable; customers often reload them and continue to use them.
Cash Flow Enhancement Prepaid gift cards are purchased prior to customers receiving their goods and services from you. You can re-invest these dollars back into your business. Earn money; research shows that customers tend to spend more than the value of the gift card.
Easy to Manage Merchant gift cards are easy for your customers to use and easy for your employees to issue and redeem, as they work similar to credit cards.
Eliminate or Remove Cashback Don’t have to use the full balance of the card – the balance remains on the card. It can be issued for returned merchandise, thereby reducing fraud. Gift cards can only be activated by swiping through a POS terminal.
Get and Bring New Customers Using gift cards as presents (e.g. Showers, Mother’s Day, Birthdays, Graduation and Christmas) is more popular than ever before. Offering a gift card program can help bring new customers to your business, thereby increasing sales.
Increasing Brand Awareness Gift cards customized with your business name or logo are an effective way to advertise your business and leave a lasting impression with customers.
Electronic gift card vs paper certificates? An electronic gift card solution provides a number of benefits over certificates, such as:
Minimize Fraud – card are difficult to duplicate while paper certificates can be photocopies or duplicated. Save Money – cards can be reloaded. Paper certificates can only be used once. Save Time and Maximize Efficiency – gift cards can be loaded and redeemed easily, and provide electronic reporting. Paper certificates require manual work.
NTC Gift Card Operations How does a Gift Card work? Cards are activated through your NTC merchant account with a dollar value requested by your customer and not dependent on things like proprietary equipment. Once the card is activated, it’s ready to use as payment at your location.
Are my Gift Cards reloadable? Yes, and may be reloaded as many times as you wish. You may consider offering an incentive to thank your customers for their loyalty. Incentives can range from providing a free product or service from your store.
What NTC Merchant Services terminals do I need to process NTC Gift Cards?
Your NTC Gift Card will function on any Standalone, Wireless and Bluetooth terminals.
Card Ordering/Design
What is the standard gift card size? Most gift cards are the exact same size as a credit card:
What options do I have to advertise my business name on my cards?
To help promote and advertise your business brand on your cards, you can choose one of these options:
Basic – Include your company’s name, address and phone number on a pre-selected style. Standard – You can choose from an attractive selection of pre-designed card styles. Add a single color logo or customized text in your choice of font style and color.
Custom Cards – Custom cards designed by you or with our help, invest with style.
How long does it take for me to be set-up and receive my gift cards?
Your application and set-up on NTC systems will take approximately 5 – 7 business days. Non-peak times (outside Christmas) – 2 weeks Peak times – 4 to 6 weeks
How many cards I can order? Quantities of 50 for Basic, 100, 1,000 for Standard.
Posted in Best Practices for Merchants, Electronic Payments, Gift & Loyalty Card Processing, Merchant Services Account Tagged with: advertising, bluetooth, certificates, credit cards, earn, electronic, function, gift, gift Card, loyalty, merchant account, ntc, payment, POS, Processing, re-loadable, reload, reporting, secured, standalone, Swiping, terminal, terminals, value, wireless
