Learn the new checkout process with Chip and Pin

Adoption of EMV technology in the U.S is important, because it provides protection against losses from counterfeit cards.

EMV, or chip cards, are the standard for secure point-of-sale (POS) transactions. Unlike magnetic stripe cards, chip cards are very difficult to counterfeit because of an embedded microchip that exchanges unique, dynamic data with a terminal each time it’s used.

To encourage the timely adoption of EMV, the leading payment networks have implemented an EMV Fraud Liability Shift that began in October 2015.

Both parties, card issuer and the merchant need to invest with EMV technology. If only one party has adopted EMV technology, the party that didn’t make the investment will be held liable.

For the card issuer, they came out with the chip cards, where all credit and debit cards have this security chips that are harder to counterfeit than magnetic strips.

For the merchant, an EMV capable terminals or POS hardware that can take advantage of the card’s security chip is needed.

With any new technology, there is a learning curve, and here are the things that you need to know.

For cardholders – with a chip card instead of swiping your card, you are going to do what is called card dipping; by inserting your card face-up and chip-first into the terminal slot. Wait and follow the terminal prompts, and only remove your card once the transaction is complete.

If you did a swipe on a chip card, an EMV-enabled terminal should prompt you to insert the card instead. If the terminal is not enabled for chip, you can still be able to swipe your card.

Employees will benefit from training – Once a merchant enables their EMV terminals, it is important to train your staff with talking points about why chip cards benefit consumers with greater security, and how they are used by helping customers with the new checkout process.

New mobile payment methods leverage both EMV and NFC, so the industry is now seeing greater interest in mobile payments among merchants and consumers.

There’s a lot of resources out there to help businesses make the transition with this EMV technology.

 

 

Posted in Best Practices for Merchants, Credit Card Security, EMV EuroPay MasterCard Visa, Near Field Communication Tagged with: card issuer, chip cards, debit cards, EMV, magnetic stripe, merchants, microchip, Mobile Payments, nfc, payment networks, point of sale, POS, terminal slot

Competing for Dominance in Mobile Payments Technology

 

There are three contenders competing for dominance in mobile payments.

NFC – or near-field communication, is a contactless data transfer system similar to RFID. When two NFC-enabled devices come into range, you can transfer data from one to the other (such as bringing a phone in range of a credit card terminal).

NFC is found in a lot of phones, especially the flagship devices from Samsung, LG, and Sony. Apple finally jumped into the NFC game in 2014, and Google relaunched its mobile payments service as Android Pay in 2015. Samsung also launched its own app, aptly named Samsung Pay, in 2015.

NFC is a safe method for payments. Sensitive data is stored in a secure element, either built into the SIM card of a phone or placed in a separate chip. In most cases, retailers never actually see your card or bank account data.

QR Codes – or quick-response codes, have the sort of ubiquity that NFC lacks. They work a bit like your standard bar codes, except that instead of relying on one-dimensional analog scanning, they are digital. That means that with a QR code reader app, your smartphone’s camera can be temporarily converted into a scanner. QR codes can embed way more information than your standard bar codes, which gives them the power to do things like open mobile sites, direct you to YouTube Videos, and even enable you to complete mobile payments.

iBeacon – is an Apple-developed technology that uses Bluetooth Low-Energy (BLE, or sometimes also called Bluetooth Smart). Unlike the other two types of technology, it’s really still in the developmental stages. While it can be used for mobile payments, at the moment the biggest application for iBeacon is actually as proximity alert or geo-fence that can go where GPS doesn’t.

It works like this: iBeacon units are set up throughout a building (such as a department store). When someone with an iBeacon-enabled device comes into range of those beacons, they transmit information. Some of the ways this technology could be used would be to transmit mobile coupons or other special offers, to guide customers throughout the store by department, or even to help them find specific items on a shopping list.

NFC devices need to be within 8 inches (though 2 inches is really most effective). iBeacons, on the other hand, have a range of 50 meters, or about 165 feet.

For payments, iBeacons would work nearly the same as NFC: the phone would wirelessly transmit payment information to the terminal or beacon via Bluetooth.

It’s also worth noting that while iBeacons are Apple technology, they are not exclusive to iOS devices. The phone just needs to have Bluetooth Smart and the appropriate app.

Samsung announced its own version of the iBeacon, called Proximity, at its 2014 developer conference in November. it works the same way as iBeacons, but rather than going through an app, Proximity works directly with the phone’s hardware.

 

 

Posted in Best Practices for Merchants, Mobile Payments, Mobile Point of Sale, Smartphone Tagged with: Android Pay, Apple, bank, card, credit card terminal, google, iBeacon, LG, Mobile Payments, Near Field Communication, nfc, payments, qr codes, Samsung, Samsung Pay, Sony

Things you should know about Near-Field Communication (NFC)

 

Posted in Best Practices for Merchants, Near Field Communication Tagged with: credit card, Mobile Payments, Near Field Communication, nfc, NFC payments, payments, swipe, terminal

Are New Payment Methods Worth the Investment for Merchants?

The digital payments landscape is changing at a rapid pace. Consumers are finally adopting digital wallets, like Apple Pay and Android Pay.

The deadline for merchants to become EMV compliant, the global standard that covers the processing of credit and debit card payments using a card that contains a microprocessor chip, is quickly approaching.

Today’s consumers show an increasing desire to use new payment methods because they’re convenient. However, this presents a challenge to merchants, as many have not made the switch to the modern technology required to accept these methods since they’re generally hard-wired to resist technology changes.

Merchants must evolve with technology or they’ll find themselves unable to compete and in danger of losing customers.

Looking long term, the benefits of adopting new payment technology will outweigh the cost of transitioning. The fact is that new payment technology will reduce fraud risk due to counterfeit cards, provide greater insight into shoppers with sophisticated data and will ultimately lower costs for merchants over time.

The value merchants will get out of new payment methods: 

Security

Investing in new payment technology will help reduce the risk of fraud. EMV, as an example. Beginning in October 2015, merchants and the financial institutions that have made investments in EMV will be protected from financial fraud liability for card-present fraud losses for both counterfeit, lost, stolen and non-receipt fraud.

EMV is already a standard in Europe, where fraud is on the decline. In turn, American credit card issuers are being pressured to replace easily hacked magnetic strips on cards with more secure “chip-and-PIN” technology. Europe has been using Chip, and Chip & Pin for years.

There’s nothing that can guarantee 100 percent security, but when EMV is coupled with other payment innovations, like tokenization that separate the customer’s identity from the payment, much of the cost and risk of identity theft is eliminated. If hackers get access to the token, all they get is information from one transaction. They don’t have access to credit card numbers or banking accounts, so the damage that can be done is minimal.

As card fraud rises, there’s a strong case to upgrade to a payment system that works with a smartphone or tablet and accepts both EMV chip cards and tokens.

Insight into Customer Behavior

In addition to added security, upgrading to new payment technology opens up a door to greater customer insights, improved consumer engagement and enables merchants to grow revenue by providing customers with receipts, rewards, points and coupons. By collecting marketing data at the point of sale a business can save on that data that they only dreamed of buying.

Investment Outweighs the Cost

New technology does have upfront costs, but merchants need to think about it as an investment that will grow top-line revenue. Beware of providers offering free hardware. Business can benefit by doing some research on the actual cost of the hardware.

By increasing security, merchants are further enabling mobile and emerging technologies, which will make shopping easier.

Customers will also be more confident in using their cards.

As an added bonus to merchants, most EMV-enabled POS equipment will include contactless technology, allowing merchants to accept contactless and mobile payments. This will result in a quicker check-out experience so merchants can handle more transactions.

Faster customer checkout.                                               

The best system for is the one that makes the merchant as efficient and profitable as possible, as well as improves the customer checkout experience.

Retail climate is competitive, merchants have two choices:

Do nothing or embrace the fact that payments are changing. Transitions from old systems to new ones require work and risk, but merchants who use modern technology are investing in the future and will certainly outperform those who choose to do nothing.

Posted in Best Practices for Merchants, EMV EuroPay MasterCard Visa, Mobile Payments, Near Field Communication, Point of Sale Tagged with: American credit card, card, card present, chip, Chip and PIN, contactless technology, credit, data, debit card, digital payments, Digital wallets, EMV, EMV compliant, EMV EuroPay MasterCard Visa, merchants, Mobile Payments, payment innovations, payment methods, payment technology, payments, point of sale, POS, provider's, smartphone, tablet, token, tokenization, transaction

Will We Ever Become A Truly Cashless Society?

Cashless society is about to happen, hard to believe for some. We are all unable to decide on the edge of a new, cashless world where mobile payments reign supreme. If so, is this a bad thing? For some people yes, because for them change can be scary.

Every revolution needs a good crisis in order to grow its seed. The cashless revolution is the same. Current global financial conditions serves as the potential crisis, and truly the cashless revolution is upon us. Society is on the brink of great economic change, which will likely usher in a new era of worldwide, electronic currencies. The cashless society is coming.

Advances in mobile payment options as evidence of this impending cashless society, consider the practical benefits of mobile payments for the consumer. The most obvious is convenience. Many people prefer to swipe their smartphone atop a scanner to carrying around a stack of cash. Electronic payments are traceable, which is useful for tracking one’s spending and can add a sense of security. Also, carrying around large stacks of cash isn’t always feasible or safe.

Mobile payments also offer interested individuals a way to incorporate social media into their purchases; they can check-in to a site and tell all their friends about an exciting new product they bought, or announce their presence at a new coffee shop, all with that same initial swipe of an NFC-enabled phone. Add to this the many practical benefits of mobile payments as far as business owners are concerned, and it’s easy to see why so the technology is becoming so widespread.

And yet for all the benefits of mobile payments and point of sale technology, the two don’t necessarily exclude cash.  Other company focuses on blending cash transactions with POS. This allows technologically savvy businesses to incorporate POS and mobile payment technology into their business, without excluding potential customers who prefer to use cash.

We aren’t necessarily evolving towards a cashless society, but towards a society with a plethora of payment options. POS technology is all about options. Want to pay with a swipe of your credit card? Swipe your credit card. Want to tap your NFC-enabled phone against a console. Tap and go. Want to pull a crisp twenty-dollar bill from your wallet and walk away from the counter with milk and eggs in your hand and a handful of coins jingling in your pocket? Go for it.

The question is: Will we ever become a truly cashless society? Maybe, maybe not, but as mobile payments become increasingly common, cash may very well fall into the retro category.

Posted in Best Practices for Merchants, Mobile Payments, Near Field Communication, Point of Sale Tagged with: credit card, electronic currencies, electronic payments, Mobile Payments, nfc, point of sale, POS, swipe

THE WAR IS OVER LONG LIVE NFC!

As you can tell from the name, Android Pay playbook is remarkably similar to Apple Pay. Android Pay will use an on-board Near Field Communication (NFC) chip and tokenization services from the major networks to deliver a token from the phone to an NFC-enabled point of sale. Just like Apple Pay. Android Pay is supported by more than 700,000 merchant locations and Android Pay will provide APIs for app developers to take in-app payments from the on-board wallet. Both Apple Pay and Android Pay have fingerprint scanners on phones, you can enable payments with just a fingerprint scan.

While details are barely sufficient, rumor has it Google won’t charge banks a fee as Apple does on the transactions and that’s the difference. Additionally, technical differences in the operating systems underlying the payment system exist, but they won’t affect how every day users experience the system. Android Pay will suffer a slower upgrade path than Apple Pay, due to the lack of hardware support for the newer operating system (it can take Android twice as long to get users upgraded).

There is no war between Apple and google. NFC won the war! We are seeing all of the armies gather together under its flag. As consumers, we love to see better products. When it comes to payments, we need standards and reliability.

With the alignment of the two operating system platforms on NFC, on user experiences like fingerprint unlocking and on both in-app and retail payments, consumers, retailers, and app developers can build an ecosystem we can all understand. Credit cards work great because they are ubiquitous. Everyone can use them everywhere, and every retailer has incentives to be a part of the system.

An NFC-based mobile payments experience will have this same effect. Over the next five years more and more retailers will add NFC-capable terminals. More phones will be fully capable of NFC payments with fingerprint sensors. More consumers will carry those phones.

So if it’s not a war, are there any losers? Companies focused on plastic cards, but not NFC. Transitory technologies like Samsung Pay’s MST (magnetic secure transmission) also have a strong transition period as they enable payments at non-NFC enabled terminals. MST (magnetic secure transmission) is a strong player because the user experience is very similar (hold a phone to a reader), even if the technical method is not the same.

 

Posted in Best Practices for Merchants, Near Field Communication Tagged with: banks, chip, credit cards, merchant, Mobile Payments, Near Field Communication, nfc, NFC payments, NFC-capable terminals, NFC-enabled, payment system, payments, point of sale, tokenization

MasterCard Becomes First Network to Add Tokenization Support for Private Label Credit Cards for use in Digital Wallets

Merchants Provided Access to Digital Payments Innovations for Store-Branded Cards through Partnerships with Synchrony Financial and Citi Retail Services

Purchase, NY – June 15, 2015 – MasterCard today became the first payment network to provide tokenization services to private label (store-branded) credit card issuers, enabling merchants to take advantage of the latest digital payment innovations. BJ’s Wholesale Club, Kohl’s and JCPenney will be among the first retailers to bring mobile payments to their private label cardholders later this year. The company also announced partnerships with some of the largest private label credit card issuers in the U.S., including Synchrony Financial and Citi Retail Services, to enable consumers to use their eligible credit cards within participating mobile payment and digital wallet services.

According to Equifax’s National Consumer Credit Trends Report, the number of open retail credit card accounts exceeded the 195 million mark by the fall of 2014. As the only network to offer private label support for wallet service offerings, MasterCard continues to enable consumers to pay when, where and how they want – and on the device of their choice.

Tokenization support for private label issuers is made possible through the MasterCard Digital Enablement Service (MDES), which enables a connected device to be securely used for everyday shopping and payments. MDES supports contactless (NFC) payments with a mobile device at a physical point of sale, as well as from within a mobile app. Transactions are secured using industry-standard EMV cryptography and take full advantage of the most secure payments technology in the world.

“Thanks to our ongoing innovation and strategic partnerships, we are helping shape the future of how private label credit cards work in whichever digital wallet customers choose,” said Margaret Keane, president and CEO of Synchrony Financial. “It was recently announced that our retail partner, JCPenney, will be among the first to offer its private label credit cardholders the ability to checkout with Apple Pay later this year. We are committed to working with our retail partners, MasterCard, and key payments industry players to preserve the benefits of our private label credit cards and patented Dual Cards in third-party digital wallets.”

“We’re seeing significant momentum and innovation around digital wallets, and a key focus for MasterCard is that consumers can leverage these new offerings safely and securely. MDES was developed to ensure that any connected device can be used to make purchases, and deliver the simplicity, security and convenience people have become accustomed to when using a MasterCard account of their choice,” said Ed McLaughlin, chief emerging payments officer, MasterCard.  “MasterCard is helping merchants capitalize on mobile payments, ensure the best possible consumer experience for their consumers and encourage both repeat business and customer loyalty.”

Since the announcement of MDES in 2013, millions of MasterCard accounts have been tokenized for use in popular digital wallet services. MDES currently provides tokenization services for credit, debit, co-brand, prepaid and small business cards, with private label tokenization beginning in the third quarter of this year.

 

          

Posted in Best Practices for Merchants Tagged with: credit cards, digital paymets, Digital wallets, merchants, Mobile Payments, payment network, technology innovation, tokenization

Which is best, Mobile Payment System or Full POS???

Mobile Point of Sale (POS) systems have rocked the retail world and the trending topic when it comes to POS is all about the mobile kind. When one searches the term POS, nearly every article that comes up is all about mobile, and many seem to believe it will change the retail industry.

Is traditional POS on its way out? Not so fast.

While mobile POS is indeed a hot topic, it is likely to be an enhancement, rather than a replacement, to traditional POS

There is definitely a need and a place, for both.

Everyone was certain that dot.coms would eradicate brick-and-mortar stores; they are still alive and well, and traditional brick-and-mortar stores have, like traditional POS, embraced the Internet and allowed it to serve them in the capacity of extension.

Retailers everywhere have incorporated the Internet into their business model by creating multi-channel sales strategies, such as e-commerce, digital marketing, social media marketing, online product information, specifications, reviews and online customer service.

In addition to their online presence, these same retailers have started to bring the Internet in-house by integrating such services as customer centric promotions at point of sale, introducing loyalty programs and member registration, facilitating digital signage, offering e-receipts via email, and self check out centers; all at the traditional POS kiosk.

Why bother with mobile POS anyway?

While it is true that traditional POS systems won’t be going anywhere soon, and with good reason, mobile POS systems have allowed retailers to make great strides when it comes to efficiency and customer service, as well as customer satisfaction.

Since the advent of Mobile POS, companies have made big changes in the way they handle customer transactions in-store, thus affording faster checkout, waiting line reduction, consultative selling, and more.

The list of mobile POS benefits goes on and on:

Email Receipts: Better for the environment, more convenient for customers and faster to process. A digital purchase receipts sent via email tells the customer that you care about the earth and about them.

Expanded Reach: With mobile POS, your sales are no longer confined within the four walls of your brick and mortar store. Sidewalk sales, seasonal mall kiosks, and special sponsorship events are just a few examples of all the places you can take your retail sales to, with a POS in hand.

Inventory and Price Search: When customers can be assisted with finding an item color, size or availability on the spot, rather than having to wait in line to do so, it makes them happier. The same can be said for pricing. POS in the hands of store reps can go a long way toward customer satisfaction.

Inventory Return Stations: There is always a certain volume of returns, but that volume increases for retailers particularly after the holidays. The implementation of mobile POS allows for retailers to set up additional return stations in order to avoid long lines and customer frustrations.

Mobile POS goes Mobile: Your investment in your company POS system doesn’t need to be one size fits all, regardless of store traffic volume in one location or another. Retailers may opt to have a blow out sale in one location, thus require additional checkout power for that location for a specific period of time. With mobile POS, devises and licensing can be utilized throughout different store locations on an as needed basis.

Optional Seasonal Subscription: The great thing about mobile POS is that you needn’t pay for a POS system year round if you’re not using it year around. Seasonal spikes in retail sales warrant the additional cost of extra POS licensing and hardware, but the rest of the year your budget shouldn’t need to encompass more than what is needed. Mobile lets you better manage your overall POS investment.

Storewide Promotion Opportunities: Mobile POS has allowed retailers to drive sales in various sections of the store by holding demonstrations or promotions in different departments to tout products or services. Customers can be marketed, and sold to, on the spot.

The growing industry of mobile payments doesn’t stop at in-store mobile POS. Digital wallets like Google Wallet and Apple Passbook, mobile-to-mobile cell phone transfers, Near Field Communication (NFC) payments, mobile device credit card swipe and other emerging technologies are quickly changing our cash and credit card world.

What about traditional POS?

Mobile payment systems are indeed terrific. So, when should you consider going with traditional POS? The reality is, in addition to the aforementioned benefits of traditional checkout kiosk functions, there times when mobile POS simply will not suffice.

Mobile POS is great when a customer wants to choose and pay for one item while on the sales room floor, but what about when the customer has a multitude of items? Ringing up and bagging groceries, removing anti-theft mechanisms, neatly folding and bagging clothing items and managing the sales of numerous agents, stations or departments are just a few examples of situations that often require the traditional POS checkout station.

By combining traditional POS strategies with mobile POS flexibility, retailers can leverage the command of a complex, and multi-dimensional, marketing and retail sales management system.

Posted in Best Practices for Merchants, Mobile Payments, Mobile Point of Sale, Point of Sale Tagged with: brick and mortar, credit card swipe, credit-card, customer service, digital marketing, Digital wallets, e-commerce, mobile device, Mobile Payments, mobile point of sale, mobile pos, multi-channel, Near Field Communication (NFC), POS, retail industry, social media

With The Soaring growth in non-cash transactions, Payments industry are challenged.

Non-cash payments volumes are expected to increase by nearly 10% percent to reach 366 billion transactions in 2013, fueled by strong growth in developing markets and mobile payments.

Overall, more than half of global non-cash payment growth comes from developing countries despite them only making up one quarter of the market size at 93 billion transactions. China remains a relatively underdeveloped market for non-cash transactions but its population and growth rate suggest in certain conditions that it could soon outstrip the US and Euro-zone within the next five years.

China is one to watch over the coming years, with the report showing that if growth rates remain at the current high level, it could become the largest market for non-cash transactions within just five years. These soaring growth rates in key markets put pressure on the global payments arena to innovate to meet rapidly increasing consumer demand.

Increased use of tablets and smartphones is creating a convergence of e- and m- payments, posing new challenges for Payments Services Providers (PSPs). In 2015, m-payments are projected to grow at 60.8% while e-payments growth is forecast to decelerate to 15.9% annually over the next year, as more people use mobile devices to make payments.

This trend is adding to the pressure on PSPs to modernize their payments processing infrastructures, ideally based around a single integrated payments platform for corporate and retail payments and a central hub.

The growth of the industry coupled with the fast pace of new regulation requires flexibility from PSPs to adapt, initiatives such as real-time payments, pressure on card interchange fees and improved payments governance as examples of cascading regulation.

Posted in Best Practices for Merchants Tagged with: card, card interchange fees, consumer, e-payments, global payments, m-payments, Mobile Devices, Mobile Payments, Non-cash payments, payments platform, payments processing, Payments Services Providers, psps, real-time payments, retail payments, Smartphones, tablets, transactions

Visa tokenisation roll out begins

Visa has taken advantage of the hoopla surrounding Apple’s application of digital account tokens to replace card numbers for online and mobile purchasing by initiating the roll out of its Token Service to US clients.

Visa Tokens will be made available to issuing financial institutions globally, starting with US banks next month, and followed by a phased roll-out overseas beginning in 2015. The technology has been designed to support payments with mobile devices using all major mobile platforms.

More than 750 staff from across the Visa organisation globally were involved in the effort, working closely with initial launch partners – financial institutions, merchants and processors to ensure the ecosystem was ready. Today, Visa is making these services available and believe it will help transform connected devices and wearables into secure payment vehicles.

Visa Token Service replaces sensitive payment account information found on plastic cards with a digital account number or token. Because tokens do not carry a consumer’s payment account details, such as the 16-digit account number, they can be safely stored by online merchants or on mobile devices to for e-commerce and mobile payments.

The release of the service has been given added urgency by a spate of successful hacks on merchant card data stores, such as the recent plundering of card account data at Home Depot and Target.

MasterCard has its own equivalent Digital Enablement Service, which will be released outside of the US in 2015.

Posted in Best Practices for Merchants, Credit Card Security, e-commerce & m-commerce, Mobile Payments, Visa MasterCard American Express Tagged with: account details, card, card account data, card data, data, digital account, digital account number, e-commerce, financial institutions, MasterCard, merchant card data, Merchant's, mobile, Mobile Devices, Mobile Payments, mobile platforms, online merchants, payments, processors, Token Service, tokens, visa, Visa organisation, Visa Token Service, wearables