Paying with a credit card seems like a simple process. You charge the customer, they swipe their card, and then they walk out the door.
But behind the scenes, it’s a bit more complicated.
A credit card payment involves four parties.
The Merchant
The Customer
The Issuing Bank
The Merchant Services Provider
You know who the Merchant and Customer are – that’s the easy part.
The Issuing Bank is the institution that lends money to the Customer.
When the Customer swipes their card, the Issuing Bank lends them the sale amount. This loanis given with the understanding that the Customer will pay the amount back within 30 days or repay it with interest.
Before the Merchant sees any of that money, it goes through the Merchant Services Provider. In exchange for their credit card processing services, they take out a fee before paying that money to the Merchant.
These fees vary between Merchant Services Providers, but one thing is certain: The Merchant always receives less money than the Customer paid them.
This might seem like a raw deal. However, accepting credit cards can lead to more sales than if you only accept cash.
On our next article we will discuss how to start accepting credit card payments and understanding the processing fees….so stand by for more information about Electronic Payment Processing.
Learn more about the full range of payment capabilities offered by Converge, an omni-commerce platform that lets you accept payments your way. Online, In-Store and On the Go!
Accept a full range of payment methods:
Credit Cards
Debit Cards
Electronic Checks
Gift Cards
Electronic Benefit Transfer (EBT)
Cash
Advanced features also include:
Available enhanced security features, including EMV, encryption and tokenization
Detailed reporting with up to 12 months of data storage
Customizable payment screens
User permission management for up to 5,000 users
National Transaction Corporation accept payments wherever you are with security while having a peace of mind for you and your customers. Furthermore, flexible solutions that empower your business growth in addition to world class support for complex integrations and answers to your toughest questions. Let our payment specialist find the right solution for your electronic payment needs. We offer transparent pricing and services that work with your existing technology to provide a low cost automated billing and collection solution.
Call now at 888-996-2273 and get a FREE Rate Review!
Let’s talk about your money, and how to make more of it. Today money is taking on a new form. It’s digital, it’s electronic and it’s everywhere and anywhere 24/7/365.
Payment acceptance is key to making more money. You don’t make more money by not accepting a transaction, and making the experience convenient and safe to your customer can bring loyalty.
Let’s break down a transaction.
Cash, but that would mean that the customer has to be in front of you. You could take checks, those are safe to mail, but then you don’t have your money until you drive to the bank and cash or deposit the check.
So how do we easily and securely transfer funds for a transaction? The answer lies in digital or electronic payments. Accepting credit cards, debit cards, ebt cards or even gift & loyalty cards and electronic checks. These provide secure and convenient ways to complete transactions for your customers. If you want to make more money, make it easy for customers to spend it while making it faster for you to receive it. That’s where a merchant account comes in.
A merchant account allows you to deposit funds directly into your bank account in as little as a few hours. Whether the customer swipes their card into your smartphone, calls it in over the phone or keys it into your web site, just having a merchant account can be a huge advantage over competitors.
It allows you to conduct transactions in more ways than cash or checks alone. Transactions are recorded automatically and can easily be reconciled for both customer and merchant. Most importantly it widens the opportunities to conduct sales to the widest customer audience possible.
No matter what you sell or how you sell it, the sale is only complete once the funds are transferred from one party to the other.
It’s important to recognize your missed opportunities. Could accepting electronic payments help increase your revenue stream? We’re here to help you make more money, let us show you the many ways we can do just that. Let’s talk, 888-996-CARD (2273)
To be responsive to the needs of our merchants and to meet that needs, NTC offers next day funding in addition to the value added service for customers and businesses that need to have their funds available quickly.
National Transaction also offers a variety of electronic payment services and technology for businesses; with more than 15 years of experience.
Our services include:
Currency Conversion
Credit and debit card processing
E-commerce and gateways
Electronic checks
Gift and loyalty card programs
Mobile processing
Cash advances and loans/funding program
NTC e-Pay and MediPaid
NTC e-Pay – is an Electronic Invoicing that made simple with NTC e-Pay!
Free Setup, nothing to Integrate, Secure, and Fast. Invoice customers Electronically with NTC e-Pay. In addition, our e-Pay Platform can help Travel Merchants bring new customers while encouraging repeat business.
Our Virtual Merchant Gateway – accept payments your way! Online, In-Store and On the Go. Another payment platform that flexes with your business.
NTC Business Loans – Fast yet Affordable and most of all Simple Application Process.
MediPaid – another medical health insurance claims payment. Delivering paperless and next-day deposits for Health Insurance Payments.
Furthermore, NTC provides services to thousands of customers. NTC maintains a one on one relationships with all its merchants consequently providing 24/7 customer service and technical support!
To know more about our product and services call us now! 888-996-2273
Always ask for the card security codes:
CVV2 for Visa
CVC2 for MasterCard
CID for Discover and American Express.
Always use the Address Verification Service (AVS) and only process sales after receiving a positive AVS response.
Avoid using voice authorizations, unless absolutely necessary.
Billing descriptor must set up properly and shows your phone number. Customer can contact you directly if there is an issue,
Consider using the associations’ 3-D secure services:
Verified By Visa
SecureCode by MasterCard
A 3-D transaction confirmation proves card ownership and protects you from certain types of chargeback. An additional layer of security for online credit and debit card transactions.
Inform your customers by email when a refund has been issued or a membership service cancelled. Notify them of the date the refund was processed and provide a reference number.
Make available customer support phone number and email address on your website so that customers can contact you directly. You need to meet this requirement before opening a merchant account.
Make it easy for your customers to discontinue a recurring plan, membership or subscription. Have a no-questions-asked policy.
Notify your customers by email of each transaction and indicate that their cards will be charged.
Obtain a confirmation of delivery for each shipment.
Process refunds as quickly as possible.
Secure an authorization approval for every transaction.
Secure customers’ written or electronic signatures, for recurring payments or monthly fees. Giving you express permission to charge their cards on a regular basis.
Terms and conditions must be clearly stated on your website. Customers must acknowledge acceptance by clicking on an Agree or a similar affirmative button.
Transaction amount must never exceed the authorized amount.
You are required to reauthorize the transaction before settling it if an authorization approval is more than seven days old.
Merchants and cardholders have been challenged by the perceived additional time to complete the EMV transaction.
To address concern over EMV checkout time Visa and MasterCard create an alternate EMV payment process that will improve the speed of transaction:
Quick Chip from Visa is available free-of-charge to acquiring banks, payment networks, and other payment processors to offer to merchants. The enhancement requires only a simple software update to the merchant’s card terminal or point-of-sale system.
M/Chip Fast from MasterCard merchants can easily integrate this with their current systems to provide both speed and security for all chip cards. Designed for select environments where fast transaction times, in addition to security, are at a premium.
The new card network options do not require the financial institution to reissue cards, or the merchants to re-certify their point-of-sale terminals.
Alignment in the payments industry and the ability to process a secure transaction in a timely manner for the consumer experience is important.
Keeping current on the payment industry news like Quick Chip and M/Chip Fast or discussion about EMV developments is a smart move for merchants and cardholder as well.
To our retailer partners, you are now able to accept UnionPay Cards with National Transaction. No additional steps are required; when a client hands you a UnionPay card just swipe it like you would with any other credit card.
What is UnionPay?
UnionPay was established in 2002 and has become the central and pivotal part of China’s bankcard industry. UnionPay cards are being accepted in 150 countries and regions outside of China. Since 2010, the number of bankcard networking merchants, POS terminals and ATM machines accepting UnionPay cards has increased by 40%, 30%, and 31% respectively. Chinese tourists are a huge strategic market with big profits and great potential for merchants in the US. These cards are currently being accepted at many large companies in North America including Niemen Marcus, Walmart, and Hertz.
Thank you for your business. At National Transaction Corporation our goal is to provide merchants with payment solutions and service beyond their expectations. If you have any questions please contact our Customer Service Department at 888-996-2273.
You may now give your customers the option to pay with PayPal in person. There is nothing you or they need to do – merchant card processing accounts with NTC have been automatically updated to accept PayPal in-person payments in addition to the other payment options currently offered.
How PayPal transactions work
When businesses accept a PayPal in-person payment, it could be processed in a number of ways. This will be reflected on the monthly processing statement and customer receipts, and the businesses you servewill receive the same pricing they currently do for payments over these networks:
PayPal mobile payments will be processed as Discover transactions and are subject to Discover operating regulations.
PayPal-branded card payments will be processed over the payment network designated on the card and are subject to operating regulations designated by the network on the card.
There are a lot more details of what makes up a credit card rate, this information is a good start to know more about a merchant account. All merchant accounts are subject to the same costs with respect to interchange fees and assessments.
Most rates are made up of three parts:
Assessments – are paid directly to card network associations (Visa, MasterCard, Amex, etc.)
Interchange – are paid to the issuing bank that issued the card, and is typically made up of a flat rate.
Card present transactions (the card is physically present or swiped) are typically lower than card-not-present transactions (the card is keyed-In like e-commerce and mail-order transactions).
Card-not-present transactions have higher interchange rates because they are riskier.
Processor fees – the fees involved with providing the service, risk assessments, the type and size of the transaction. This includes the margin between the total rate and the two previous parts, along with other fees, like chargeback or statement fees.
Travel Agency~ An Independent Travel Firm had been using their bank as credit card processor. When they learned that Virtuoso and NTC were going to team up they jumped on the opportunity. Not only NTC has lowered their fees but NTC has streamlined their credit card processing. The manual type-in process before has been all automated batch process now which saves time. This is a great new partnership for Virtuoso and its members.
Wholesale Hardware Industry ~ Have been turned down his business loan by a traditional bank last year due to his bankruptcy few years ago. He has no option but to borrow using a Cash Advance, making daily payment with a very high-interest rate. NTC was able to get an approval for a Real Business Loan, with monthly payment with an annual rate.
Term loan amount: $85K – Line of credit: $75K
Another Travel Agency ~ NTC has great customer service, the support team will patiently guide you through the PCI compliance. The payments specialist will check whether they could reduce your rates (which they did successfully!). They will even follow up regularly with status updates. NTC is exemplary!
NTC has a lot to offer, from our e-Pay Service and other New Programs for ISO’s, and Options for your merchants. NTC, The Payments and Technology Expert! Visit us at www.nationaltransaction.com or call us at 888-996-2273.
